Senior Media Buyer

Company Description Kemet Business Solutions is a leading outsourcing, digital marketing, and recruiting firm with a strong presence in both local and international market. The company helps organizations minimize costs while maintaining high standards by providing offshore staffing solutions and connecting them with experienced professionals across multiple industries. Services span call center operations, IT support, back-office functions, and virtual assistance, as well as comprehensive digital marketing and recruitment support. Kemet Business Solutions emphasizes flexibility, scalability, and cultural compatibility, enabling seamless collaboration and sustainable business growth. Team members join a dynamic environment focused on quality, innovation, and partnership with clients.
Role Description The Senior Media Buyer is a part-time, hybrid role based in Alexandria, Egypt, with the flexibility to work from home. This role is responsible for planning, negotiating, and purchasing digital and traditional media across various platforms to support client campaigns and business objectives. Daily tasks include developing media plans, executing media buys, monitoring campaign performance, optimizing budgets and placements, and preparing performance reports and insights. The Senior Media Buyer collaborates closely with the marketing and account management teams to align media strategies with client goals, ensure timely delivery of campaigns, and maintain strong relationships with media vendors. The role also involves staying current with industry trends, evaluating new channels and technologies, and contributing to continuous improvement in media buying practices.
Qualifications

• Strong media planning and media buying skills, with proven experience managing multi-channel campaigns.
• Media strategy development skills, including the ability to translate client objectives into effective media plans.
• Advanced analytical skills to interpret campaign data, optimize performance, and report clear, actionable insights.
• Excellent communication skills for collaborating with internal teams, clients, and external media partners.
• Experience with major digital advertising platforms (e.g., Meta Ads, Google Ads, programmatic tools) and tracking/analytics tools.
• Solid understanding of CPM, CPC, CPA, ROAS, and other key media metrics and optimization techniques.
• Ability to work independently in a hybrid environment, manage multiple campaigns, and meet deadlines.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Prior experience in a senior or lead media buying role within an agency or performance marketing environment is highly beneficial.