Senior Media Buyer, Podcast

Role Overview

The Senior Media Buyer, Podcast is responsible for the execution, management, optimization, and stewardship of podcast campaigns across Mynt's client portfolio, spanning host-read, announcer-read, and dynamically inserted placements.

This role works closely with the Head of Podcast and the Head of Media Buying & Operations to ensure campaigns are launched accurately, paced effectively, and optimized to achieve client goals. The Senior Media Buyer serves as a key link between planning, buying, and campaign execution while providing marketplace expertise, mentoring junior team members, and helping translate media strategies into successful marketplace activations.

This is a hands-on role in a fast-moving environment that requires strong organization, attention to detail, proactive communication, sound judgment, and the ability to manage multiple priorities simultaneously.

Mynt is built for driven intrapreneurs who treat their work like they own it. We move fast, hold a high bar, and push each other forward with genuine support and positivity, never pressure. If you're ambitious, growth-minded, and energized by a team that wins together, you'll thrive here.

Mynt helps growth brands turn video and audio into measurable acquisition channels. We plan, buy, and measure across CTV, linear TV, YouTube, podcasts, streaming audio, and radio, with a specific focus on using premium media more efficiently than traditional agencies and proving the business impact through attribution, lift testing, and incrementality. We work with amazing brands including Oats Overnight, Grüns, Liquid Death, Prenuvo, and many more.

The broader Mynt story is simple: we have generated $3bn+ in incremental client revenue, have 5.5+ years of average client tenure, and average 4x ROAS on evergreen campaigns. We are not a generic media agency. We focus on helping brands find solutions for incremental scale, especially when search and social are becoming expensive, saturated, or insufficient for the next stage of growth.

• Lead the execution and management of national podcast campaigns across host-read, announcer-read, and dynamically inserted placements

• Negotiate, place, maintain, and optimize media buys across active campaigns

• Monitor pacing, download delivery, spend, and campaign performance while proactively identifying optimization opportunities

• Manage revisions, makegoods, episode and show changes, and flight adjustments

• Coordinate talking points, host briefs, promo codes, vanity URLs, and live-read approvals with clients and publishers

• Ensure campaign documentation, airing verification, stewardship, reconciliation, and quality control are completed accurately

• Partner with Planning and Buying leadership to execute approved media plans and campaign strategies

• Provide marketplace intelligence, pricing insights, and show recommendations that support planning and investment decisions

• Evaluate show fit, audience composition, inventory availability, CPMs, and feasibility of proposed recommendations

• Support attribution, incrementality, and performance measurement initiatives, including promo code, pixel-based, and lift-study measurement

• Identify optimization opportunities, including test-and-scale decisions on shows, and communicate recommendations proactively

• Develop and maintain strong relationships with podcast networks, publishers, independent shows, talent representatives, and programmatic audio partners

• Identify unique inventory opportunities, including sponsorships, host endorsements, show packages, and added-value opportunities

• Maintain a strong understanding of podcast marketplace trends, inventory shifts, and emerging buying opportunities, including video podcasts

• Support Mynt's commitment to securing the strongest pricing efficiencies and marketplace value for clients

• Mentor and support Media Investment Associates and junior Media Buyers in day-to-day campaign management

• Review work for accuracy and provide guidance on stewardship and buying best practices

• Share marketplace knowledge and contribute to the ongoing development of team processes and best practices

• Collaborate closely with Planning, Account Management, Analytics, Ad Operations, and Finance teams

Qualifications

• 5-8 years of media buying experience, including at least 3 years buying podcast or audio

• Experience managing national podcast campaigns across host-read, announcer-read, and dynamically inserted placements

• Strong understanding of media buying, stewardship, pacing, reconciliation, and campaign management

• Strong organizational, analytical, negotiation, and communication skills

• Ability to manage multiple campaigns and deadlines simultaneously

• Agency experience preferred

• Experience with performance marketing campaigns and direct-response attribution (promo codes, vanity URLs, pixel-based attribution)

• Familiarity with Podscribe, Magellan AI, Veritone, Podtrac, AdsWizz, or similar platforms

• Experience mentoring junior team members