Social Media Executive (Zula, 6months Contract)

We are seeking someone to grow of ZULA’s social media presence, particularly on Instagram and TikTok.

You will be involved in handling social media enquiries, managing casting calls, and serving as the project manager for social media-related initiatives.

This will be a 6-month contract role, with the possibility of conversion to a permanent position depending on performance and available vacancies.

What you will do:

• Oversee the running of ZULA’s social media accounts (IG & TikTok)
• Planning the content strategy, QCing the content, executing certain content, fulfilling ad-hoc requests from management and sales team and so on
• Filming & editing video content for IG and Tiktok when needed
• Work closely with the creative team and come up with viral content based on trends
• To constantly find ways to improve the content to get more shares, attract more viewers and followers
• Be the point of contact to respond to all enquiries relating to social media (especially casting calls)
• Act as a project manager for social media-related projects

A successful candidate should have:

• At least 1 to 2 years of experience in social media strategy and management
• Bachelor's degree in Marketing, Communications, or related field
• Able to produce, create and edit short-form content with tools such as CapCut or Adobe
• Good understanding of social media metrics and analytics
• Self-motivated and proactive team player with a great sense of responsibility and ownership
• Excellent written and verbal communication skills
• Strong project management and organisation skills
• Proven track record of driving audience engagement and growth on social media platforms

About TSL

TSL Media Group is Singapore’s leading data-driven and content-led media tech collective. The Group has a team of over 200 staff and is home to some of the most well-loved media brands in the region, such as TheSmartLocal, Must Share News and Eatbook. Driven by a mission to connect the world through a hyperlocal lens, TSL Media Group has an annual viewership of over 200 million pageviews and 200 million video views across all of its websites and social media platforms. For more information, visit https://tslmedia.sg/

TSL is built on an energetic and collaborative work culture. We operate on hybrid work arrangements in a bid to aid employees balance work life and personal life.

Why you'll love working with us:

Flex-Work Arrangements: We’ve got you covered whether you are a home-office hero or love to soak in the office vibes. For up to 10 days a year, embrace the freedom to work from any location that suits you best.

Collaborative Environment: Collaborate with a crew of passionate creators who live and breathe creativity.

Comprehensive Welfare and Benefits: Access a wide range of support and benefits to enhance your well-being.

✨ Come As You Are! ✨

We’re all about celebrating what makes you uniquely you—quirks, creativity, and all! Everyone gets a fair shot here, because equity isn’t just a buzzword, it’s how we roll. Different perspectives spark the best ideas, so we’re building a team where every voice is heard, valued, and celebrated. Bring your whole self—we can’t wait to see what magic you’ll create with us!