Social Media Manager

Job Type Hours: Full-time Duration: Permanent Reports to: Editorial Lead About Us ID Africa is a Marketing, Media and Technology Company with a mission to help brands and individuals connect with the people they care about. Our mission is to provide the most impactful ideas and reliable services to brands and businesses; the best platforms, products, content and experiences to consumers in marketing communications, media and technology. At ID Africa, we produce content for young people seeking knowledge, information and entertainment. As a writer at IDA, you will be required to produce articles, video scripts (news reports) and copy for mostly web and social, and sometimes for print. You will be appraised based on the areas listed below: How much high-quality work you produce independently and collaboratively i.e. quantitative measure How impactful your work is in terms of audience satisfaction, meeting set objectives and overall significance i.e. qualitative measure How reliable you are for ID Africa i.e. your consistency How often you show up for your teammates i.e. your interpersonal relationship and leadership How creative you are with tasks i.e. innovation and problem solving We put people before profit, and we trade in trust and integrity, so we will expect our staff writer to be a living example of this and our other values. Job Overview We are looking for a passionate and creative Social Media Manager to join our team. The ideal candidate will have a deep understanding of social media platforms, excellent writing skills, and a knack for engaging with online communities. What do we need from you? Content Creation & Management: Develop, curate, and manage engaging content across all social media platforms. Create a content calendar to ensure a consistent and strategic online presence. Campaign Development: Design, create, and manage content promotion, distribution, and social media marketing campaigns. Track and analyze the performance of campaigns to optimize reach and engagement. Community Engagement: Monitor and respond to audience interactions in a timely and professional manner. Foster and grow our online community by engaging with followers and addressing their needs. Trend Watching: Stay up-to-date with the latest trends in social media, pop culture, and technology. Implement innovative strategies to keep our content fresh and relevant. Collaboration: Work closely with our writers, editors, and other media professionals to produce high-quality content. Provide support to the content creation and social community teams. Ethics & Standards: Ensure all content is factually accurate, grammatically correct, and well-formatted. Abide by the ethics and codes of social media management to maintain integrity and credibility. The following key skills are necessary: Excellent research and analytical skills. Creative writing and storytelling. Strong understanding of social media platforms and community management. Ability to track and analyze performance metrics. Familiarity with digital marketing and SEO is a plus. Brands you will contribute to: Netng - music, film, pop culture and general entertainment Neusroom - human interest news, investigative reports and ‘untold stories’ 234Star - love, life, style and women ID Africa - occasional brand storytelling for ID Africa and our clients Other requirements: At least 2 years of professional experience in social media management. Proven ability to manage social media accounts and execute marketing campaigns. Strong communication and interpersonal skills. A basic understanding of digital marketing and SEO. Must have been raised in, or currently based in Nigeria. Our Impact We are the first Nigerian communications services company to expand into the UK and the US; the first African corporate affiliate of the CIPR ; and the most nominated African consultancy on the PRovoke SABRE Awards table (including three consecutive nods for African Agency of the Year). We have increased our revenue by over 400% in 1 year, likewise staff compensation by over 500%. And we're not about to stop soon. In 2015 we created the first-ever Nigeria PR Report ; in 2021, we launched the globally-recognised World PR Day ; in 2022, we launched the first-ever Africa PR & Comms Report ; and in 2023, we produced the Cost of Living report to provide insights and support for African migrants living in the UK. We have invested over $2 million in research and product development as part of our efforts to empower practitioners, build innovative products and solutions, and use technology to transform our business and industry. We have been named Agency of the Year and The Best Agency to Work at least 2 times in the last 5 years. And in 2022, we were top 3 on the table of fast-growing companies in Europe, the Middle East & Africa by PRovoke Media. In May 2023, BHM was ranked as one of Africa's 100 Fastest Growing Companies 2023 by The Financial Times (FT) and Statista. Additional Information Application timelines: Applications are now open