Social Media Manager

• Based in Dubai (UAE). You are already here
• French at full professional level, required. You will build editorial lines, write hooks and direct people on camera in French every day
• English at professional level, for the Emirati client base. Arabic is a plus, not a requirement
• In-house or freelance, both work. Tell us which you prefer
• Offices in Dubai Design District (d3), hybrid: office days with the team, remote the rest of the time
• 3 years minimum in social media. Agency experience is a plus, not a must

Short Agency is France's #1 vertical video agency. We help brands drive their entire acquisition strategy and produce some of the highest performing ads in the country: www.shortagency.ae

About 30 people, based in Bordeaux, 500+ brands across every sector. Creative strategy, media buying, production and editing, all in house.

We are now launching the Emirati branch. The team is being built from scratch, and the Social Media Manager we hire will be one of the very first people on the ground, working directly with Mathis Faivre (Short Agency Group) and Clément Vannier, General Manager for the UAE.

• You create content yourself, and you still do. Video and visuals. Not a brief writer who hands it over: you shoot, you edit, you post
• You have created content for brands, not only for your own accounts
• Vertical is your home turf. TikTok, Instagram Reels, YouTube Shorts. The codes, the hooks, what dies in three seconds and why
• Organic first, with enough understanding of paid to know what makes a piece of content work as an ad
• 3 years minimum in social media. Agency, brand side or freelance with real clients
• French and English, both at professional working level. Arabic is a plus
• Based in Dubai

You own the social media output of the clients assigned to you, from the strategy to the published post. You imagine what the brand should say, you go and film it, you edit it, and you are the person the client talks to.

This is a hands-on role. You are not orchestrating a production team from behind a desk: on shoot days you are on site with the client, phone in hand, directing them in front of the camera.

Content creation. Shoot video content, mostly on iPhone. Edit it: cuts, subtitles, sound, pacing. Create static and animated visuals. Write hooks, captions and scripts. Hold a consistent identity for each brand and produce enough volume to feed a real publishing rhythm. The goal is content that gets watched, not content that gets approved.

Editorial strategy. Build the editorial line for each client: angles, formats, tone, rhythm. Turn a business objective into content ideas that work on the platforms. Build and hold the content calendar. Watch what performs, inside and outside the client sector. Adapt the same idea to TikTok, Reels and Shorts without publishing the same thing three times.

Shoot days. Prepare the ideas, the shot list, the props, the location. Run the day on site. Direct people who are not actors and are uncomfortable on camera. Shoot light: phone, natural light, minimal gear. Come back with enough material for several weeks of publishing. These are social shoots, not ad productions: no crew, no heavy setup, no permits to chase. What matters is speed, volume and making an ordinary business owner look good on camera.

Client relationship and performance. Be the main point of contact for your clients, run kick offs, present the strategy and defend the creative choices, manage feedback and the difficult conversations yourself. Read what worked in views, retention and engagement, turn that into the next batch, and report in plain language rather than vanity metrics.

Someone who produces. Taste, speed, and the flexibility to shoot on a Tuesday afternoon because that is when the client is available. Real autonomy, real ideas, and the ability to hold several brands at once without any of them feeling neglected.

Being one of the first UAE hires means real upside as the team grows, with a path toward leading the social media output for the whole market.

• In-house or freelance, both are possible. Tell us what you are looking for.
• Offices in Dubai Design District (d3). Hybrid: office days with the team, remote the rest of the time.
• Based in Dubai, required.
• Compensation is discussed at the final interview stage. It is set according to the experience and the scope of the role.

Apply directly on LinkedIn, with the Apply button on this offer. A few short questions come with it: answer them and that is all we need.

No CV by email, no message in DM. We read every application and we get back to everyone.