influencer campaign executive

Company Description Reach is a marketing agency specializing in PR and influencer marketing, social media management, and digital ad campaigns. The team combines photography, content creation, and media expertise to help brands tell compelling stories and connect with their audiences. Reach partners with clients to design and execute multi-channel campaigns that elevate brand visibility and engagement. The organization values creativity, data-informed decisions, and collaboration, ensuring that clients’ messages are seen and heard in the right places. With the belief that “The World’s Within Reach,” the company focuses on unlocking growth opportunities for brands of all sizes.

Role Description The Influencer Campaign Executive is a full-time, hybrid role responsible for planning, executing, and optimizing influencer marketing campaigns across social media platforms. Day-to-day tasks include identifying and evaluating suitable influencers, managing outreach and relationships, negotiating campaign deliverables, and coordinating timelines and approvals. The role involves monitoring campaign performance, analyzing data, and preparing clear reports and insights for internal stakeholders and clients. The Influencer Campaign Executive will collaborate closely with PR, social media, and content teams to ensure cohesive messaging and brand alignment, while managing multiple projects and deadlines in a fast-paced environment.

Qualifications

• Strong analytical skills, including the ability to interpret campaign metrics and social media data.
• Excellent communication skills, with experience managing influencer and client relationships.
• Proven experience in campaign management and running influencer campaigns from brief to completion.
• Solid project management skills, with the ability to prioritize tasks and handle multiple campaigns simultaneously.
• Experience in influencer marketing, social media, or digital marketing within an agency or brand environment.
• Familiarity with influencer discovery tools, social media platforms (e.g., Instagram, TikTok, YouTube), and basic reporting dashboards.
• Ability to work independently in a remote setting, while collaborating effectively with cross-functional teams.
• Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience.
• Attention to detail, strong organizational skills, and a commitment to inclusive, non-discriminatory communication.