Social Media Manager

Our client is hiring a platform-native Social Media Manager to plan and run its social channels, grow its community, and tie social performance to traffic and sales.

Responsibilities
- Adapt content natively for TikTok, Instagram, YouTube Shorts and other platforms, rather than cross-posting the same thing.
- Plan editorial calendars around product launches, athletes, meets and cultural moments, and move fast on trends.
- Grow community through engagement, replies and UGC.
- Report on reach, saves, shares and growth rate, and tie social to site traffic and sales.
- Coordinate with creative, the creator programme, athletes and paid media.
- Do light content creation (shooting on a phone, basic editing).

Requirements
- Deep, platform-native knowledge of TikTok, Instagram and YouTube Shorts.
- Editorial judgement and speed on trends.
- Community-growth experience (engagement, UGC).
- Data-driven reporting that links social to traffic and sales.
- Cross-functional collaboration skills.
- Light content creation skills: phone shooting and basic editing.
- 3+ years of social media management experience, ideally for a consumer or sports brand.

Nice-to-haves
- Experience with swim, triathlon, running or fitness communities.
- Experience working with athletes and ambassadors.

Location: Remote.
Time zone: PST.
Interview process: Activate Talent screening, client interview with the hiring manager, final interview / skills assessment.

Skills

Deep platform-native knowledge of TikTok, Instagram and YouTube Shorts; editorial judgement and speed on trends; community growth (engagement, UGC); data-driven reporting linking social to traffic and sales; cross-functional collaboration; light content creation (phone shooting, basic editing); 3+ years of social media management experience.

Experience with swim, triathlon, running or fitness communities; athlete and ambassador collaboration; basic video editing (CapCut)