Social Media Marketing Intern

Company Description GoGym Philippines, established in 2022, is the first scalable tech-enabled gym concept designed for local neighborhoods (“barangays”) across the country. Through a pay-as-you-go model and a mobile app-centered service, GoGym empowers members, known as GoGetters, to take full control of their fitness plans and optimize value for their time and money. The GoGym Philippines app allows users to easily locate and access gyms, pay for services online, manage their fitness journey, and earn rewards. Focused on affordability and accessibility, GoGym is committed to making gym workouts available to more communities, one neighborhood at a time.

Role Description The Marketing Intern role is a full-time hybrid position based in Makati, with flexibility for some work-from-home arrangements. The Marketing Intern will support the marketing team in executing campaigns, assisting with social media content, and coordinating promotional activities targeting local communities and GoGetters.

Daily tasks include conducting basic market research, gathering customer insights, preparing marketing materials, creating engaging content, managing content calendars, assisting with ad campaigns, and helping monitor campaign performance. The intern will also assist in responding to customer inquiries related to marketing promotions, collaborating with cross-functional teams, and providing administrative support to ensure smooth marketing operations.

Content Creation: Develop and design eye-catching reels and static posts for Instagram and Facebook that align with our brand’s voice and aesthetic.

Content Calendar Management: Create and maintain a content calendar to strategically plan and schedule posts, ensuring a consistent and engaging presence across social media platforms.

Copywriting & Editing: Write compelling and on-brand copy for social media posts, ads, and other digital content. Perform editing tasks for both written content and multimedia.

Graphic Design & Video Editing: Utilize Canva and basic Adobe Suite tools to create visually appealing graphics, and perform basic video editing for social media content.

Data Analysis: Monitor and analyze social media performance metrics such as reach, engagement, and awareness. Generate reports and propose strategies based on data insights to improve social media presence and effectiveness.

Qualifications

• Currently pursuing or recently completed a degree in Marketing, Communications, Graphic Design, or a related field.
• Strong Communication skills, including clear written and verbal communication for internal and external stakeholders.
• Proficiency in Canva; basic knowledge of Adobe Creative Suite tools (Photoshop, Illustrator, Premiere Pro, etc.).
• Experience with video editing software and basic video editing skills
• Ability to conduct Market Research to understand customer behavior, local trends, and competitive landscape.
• Basic knowledge of Sales principles and willingness to support promotional activities and lead generation efforts.
• Understanding of Marketing Strategy and interest in helping plan and implement digital and on-ground campaigns.
• Customer Service mindset, with the ability to respond professionally to inquiries and support a positive member experience.
• Proficiency with social media platforms and basic digital tools (e.g., MS Office, Google Workspace); familiarity with design tools is a plus.
• Strong organizational skills, attention to detail, and the ability to work both independently and in a team in a hybrid setup.