About The Company
The Sui Foundation is dedicated to supporting the development, growth, and adoption of the Sui network, a pioneering permissionless Layer 1 blockchain designed to empower creators and developers to build innovative Web3 experiences spanning gaming, finance, and beyond. The foundation upholds core principles of decentralization, emphasizing transparency, open communication, and active community engagement. Its mission is to onboard the next billion users to Web3 by fostering the advancement and global adoption of the Sui blockchain. With a vision to create a better world through universal access and individual ownership, the Sui Foundation aims to unlock new opportunities and foster a decentralized digital future.
About The Role
The Sui Foundation is seeking a highly skilled and strategic Senior Social Media Marketing Manager to lead social media strategy, content creation, and channel growth across its platforms. This pivotal role involves shaping how the organization presents itself to the world through social channels, primarily focusing on X/Twitter. The ideal candidate will have a deep understanding of social-native culture, a proven track record of growing social audiences, and the ability to translate complex narratives into compelling, platform-native content. This role requires a strategic thinker and an effective executor who can leverage AI tools to enhance productivity and use data insights to refine strategies. Collaborating closely with leadership and cross-functional teams—including partnerships, product, design, and communications—the manager will ensure consistent messaging, innovative content, and measurable growth. This is a remote, full-time contract position with an expected workload of approximately 40 hours per week, offering competitive compensation based on experience, ranging from $60 to $75 USD per hour. Candidates should be located within North American time zones, the UK, Europe, or select Middle Eastern countries, with at least four hours of overlap with Pacific Time.
Qualifications
- 8+ years of social media and content marketing experience, with direct ownership of strategy and execution
- Deep understanding of social-native culture and audiences, including Crypto Twitter/X, builder communities, and developer ecosystems (preferred)
- Proven success in growing social channels and driving measurable impact
- Strong editorial instincts for translating technical and narrative content into platform-native formats
- Hands-on experience with video content streaming, production, and direction for social media platforms
- Proficiency in leveraging AI tools for content creation, ideation, and workflow optimization
- Strong analytical skills with the ability to interpret data and report insights to leadership
- Experience managing multiple social accounts, balancing high-volume content with strategic campaigns
- Excellent project management and stakeholder engagement skills
- Ability to brief and collaborate effectively with designers and creative teams
- Familiarity with social publishing, scheduling, and listening tools
Responsibilities
- Develop and own the social media strategy across all platforms, with a primary focus on X/Twitter
- Manage and grow more than five brand accounts, ensuring a consistent voice and strategic alignment
- Define KPIs and benchmarks to measure growth, engagement, and conversion metrics
- Identify emerging social channel opportunities and recommend platform investments based on data analysis
- Create and lead social-native content strategies, translating brand narratives, product updates, and campaigns into engaging content
- Produce and direct high-quality content, emphasizing short-form videos, livestreams, and serialized formats
- Collaborate with design, motion, and creative teams to bring concepts to life
- Utilize AI tools to streamline content creation, research, and publishing workflows
- Implement AI-driven processes to enhance productivity while maintaining brand integrity
- Track performance metrics, analyze data, and generate regular reports for leadership
- Use insights to optimize content strategies, creative approaches, and posting schedules
- Coordinate with cross-functional teams—including partnerships, product, design, and communications—to ensure cohesive narratives and campaign execution
- Monitor social channels for trends, sentiment, and engagement opportunities, engaging with the community to foster relationships and credibility
- Respond thoughtfully to community interactions, strengthening brand loyalty and trust
Benefits
- Opportunity to work remotely within flexible time zones
- Competitive hourly compensation ($60-$75 USD/hour)
- Collaborate with a world-class, innovative team dedicated to Web3 development
- Engage in high-impact projects with significant visibility and influence
- Continuous learning and professional growth through exposure to cutting-edge AI tools and social media strategies
Equal Opportunity
The Sui Foundation is committed to creating a diverse and inclusive work environment. We are an equal opportunity employer and do not discriminate based on race, ethnicity, gender, sexual orientation, age, disability, or any other protected status. We encourage applicants from all backgrounds and experiences to apply and join our mission to bring the next billion users to Web3.