Sr. Growth Marketing Manager

We’re looking for an energetic and intuitive marketing generalist for our expanding Growth Marketing team. We’re not your traditional corporate marketing group! This team is comprised of individual contributors who interact extensively with cross-functional teams within Assurant to drive results for Assurant’s top, tier clients. As a Sr Growth Marketing Manager, you’ll be responsible for messaging, positioning, and materials to support both consumer and B2B audiences for your clients. You will use data and insights to provide strategic recommendations to optimize and improve program performance and help retain and grow our client partnerships. What makes me different? The people – we care and support each other as a team The variety – every day is different, and you’ll find yourself navigating unchartered territory in this role The excitement – we’re an innovative company constantly seeking ways to continue to bring value to our clients and consumers The opportunity – you’ll be regularly challenged to learn, grow, and advance within our Fortune 500 global company The flexibility – we have a virtual work environment You’re the perfect candidate for this role if: You lead with a consumer-first mindset, building marketing strategies that drive acquisition, engagement, and long-term loyalty across the full customer life cycle. You know how to translate business goals into clear, compelling positioning, messaging, and storytelling that resonates with real people - not just stakeholders. You act as a strategic partner and subject matter expert for your accounts - turning business objectives into effective marketing strategies, creative direction, and campaign briefs that drive results. You confidently bring go-to-market strategies to life, using proven tools and frameworks while adapting approaches to meet unique audience needs, timelines, and channels. You develop and execute data-driven, omnichannel marketing strategies that connect digital, retail, and partner experiences into a seamless customer journey. You use insights, testing, and performance data to continuously optimize campaigns, improving conversion, engagement, and lifetime value. You ensure every touchpoint - consumer-facing or partner-facing - meets a high bar for quality, compliance, and brand integrity, with clarity and consistency at every step. You can translate complex marketing performance into clear, compelling narratives, helping teams and clients understand the “why” behind the results. You thrive in a fast-moving, collaborative environment, bringing structure to ambiguity and elevating the work of those around you. This is what we consider the basic qualifications: Bachelor’s degree in marketing, Product Management, Business Administration or another related field. A minimum of 8 years’ relevant experience in marketing with strong focus in digital marketing, ecommerce, consumer marketing, B2B marketing, marketing research, and analytics. A minimum of 5 years of consumer marketing experience, including product positioning, promotions, and multi-channel campaigns, with a proven track record of partnering with clients and cross-functional teams to drive results and maximize return through effective marketing strategy and execution. Direct experience with developing, executing and measuring successful B2C and B2B marketing strategies, plans and campaigns. This is what we’d consider the cherry-on-top (i.e., preferred experience, skills and knowledge): 10+ years’ relevant experience in marketing with strong focus in digital marketing, ecommerce, consumer marketing, B2B marketing, marketing research and analytics. 4+ years’ product marketing experience including brand, product positioning, promotions, campaigns, communications, market research, sales and distribution support. Proven experience in customer, client and market research. Excellent communication skills (both written and verbal). Self-starter with a strong sense of urgency and accountability. Pay Range: $74,600.00 - $124,700.00 Any posted pay range considers a wide range of compensation factors, including candidate background, experience and work location, while also allowing for salary growth within the position. If there is no posting end date listed then this is a pipeline requisition, and we will continue to collect applications on an ongoing basis. Helping People Thrive in a Connected World Connect with us. Bring us your best work and your brightest ideas. And we’ll bring you a place where you can thrive. Learn more at jobs.assurant.com . For U.S. benefit information, visit myassurantbenefits.com . For benefit information outside the U.S., please speak with your recruiter. What’s the culture like at Assurant? Our unique culture is a big reason why talented people choose Assurant. Named a Best/Great Place to Work in 14 countries and awarded the Fortune America’s Most Innovative Companies recognition, we bring together top talent around the world. Although we have a wide variety of skills and experiences, we share common characteristics that are uniquely Assurant. A passion for service. An ability to innovate in practical ways. And a willingness to take chances. We call our culture The Assurant Way . Company Overview Assurant is a leading global business services company that supports, protects, and connects major consumer purchases. A Fortune 500 company with a presence in 21 countries, Assurant supports the advancement of the connected world by partnering with the world’s leading brands to develop innovative solutions and deliver an enhanced customer experience through mobile device solutions, extended service contracts, vehicle protection services, renters insurance, lender-placed insurance products, and other specialty products. AI and Biometric Usage Assurant supports the responsible use of Artificial Intelligence (AI), but we want to know the real you. Visit our AI Usage Guidelines page to understand what we expect from applicants regarding their use of AI during the application process. Since we would like to know the real you, we require that all of our virtual interviews be conducted on video. Employment is contingent upon completion of a required identity verification process, which may include biometric technology, where permitted by applicable law and subject to applicable notice and consent requirements. See our Privacy Notice to learn about Assurant’s privacy practices, including our use of AI-enabled technology, automated decision making, and biometric information. Equal Opportunity Statement Assurant is an Equal Employment Opportunity employer and does not use or consider race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by federal, state, or local law in employment decisions. Job Scam Alert Please be aware that during Assurant's application process, we will never ask for personal information such as your Social Security number, bank account details, or passwords. Learn more about what to look out for and how to report a scam here .