Technical VA | GoHighLevel & Marketing Automation

Remote | Full-Time

We are looking for a Technical VA with strong GoHighLevel and marketing automation experience to support the technical and operational side of a growing patient acquisition business serving Med Spas, IV Clinics, Wellness Practices, and similar businesses.

This is not a traditional administrative VA position.

We are looking for someone who is hands-on with GoHighLevel, CRM systems, workflows, automations, integrations, lead management and marketing technology. You will help build, configure, maintain and troubleshoot the systems that move leads from initial contact through qualification, follow-up and appointment booking.

The ideal candidate is highly organized, technically curious, proactive, and capable of taking an established process and implementing it independently.

What You'll DoGoHighLevel & CRM Management

You will be provided with the tools, resources, training, frameworks, SOPs and support needed to build and implement these systems successfully. You will not be expected to create everything from scratch without guidance. The goal is for you to learn the systems, understand how they work, and become increasingly independent in implementing and managing them.

Your responsibilities will include:

• Build and configure GoHighLevel accounts and sub-accounts
• Set up pipelines, opportunity stages and lead management systems
• Configure calendars, forms and surveys
• Create and maintain tags, custom fields and triggers
• Build and customize workflows and automations
• Set up SMS and email follow-up sequences
• Configure appointment reminders and lead nurture systems
• Test workflows and troubleshoot issues
• Maintain CRM data and system organization
• You will have access to the resources and support necessary to develop into the technical owner of these systems over time.

Marketing Automation

• Build automated lead follow-up and nurture systems
• Connect different marketing and CRM tools
• Work with platforms such as Make.com and Zapier
• Troubleshoot automation failures and integration issues
• Monitor whether data is moving correctly between systems
• Identify opportunities to improve processes and automation

Client & Account Implementation

• Help configure systems for new client accounts
• Customize existing workflows and processes based on each client's business
• Set up pipelines, calendars, forms and communication sequences
• Test the complete lead-to-appointment journey before launch
• Make ongoing updates and technical adjustments
• Troubleshoot issues as they arise

Marketing Technology Support

You will also work with marketing infrastructure such as:

• Meta Ads
• Lead forms
• Landing pages
• Tracking and attribution
• UTMs
• CRM integrations
• Conversion tracking
• Lead routing

You do not need to be an expert Media Buyer, but you should understand how marketing campaigns connect with CRM and automation systems.

What We're Looking ForRequired

• Strong hands-on experience with GoHighLevel
• Experience with pipelines and opportunity management
• Experience setting up calendars and appointment systems
• Experience with SMS/email automation
• Strong understanding of CRM systems
• Experience troubleshooting automations
• Strong attention to detail
• Ability to follow SOPs while also thinking independently
• Strong problem-solving skills
• Ability to manage multiple projects/accounts
• Excellent written and verbal communication

Strongly Preferred

• Make.com experience
• Zapier experience
• Webhook experience
• API/integration experience
• Meta Ads experience
• Landing page/funnel experience
• Marketing automation experience
• Lead generation experience
• Experience working with Med Spas, wellness, healthcare, aesthetics or similar businesses

What Success Looks Like

You will help ensure that every lead moves through the intended customer journey smoothly:

Ad → Lead Capture → Qualification → Follow-Up → Appointment Booking → Reminders → CRM → Reporting

Your goal is to make sure the systems are properly configured, tested, functioning and maintained.

Over time, we want this person to become someone who can own the technical backend with minimal supervision.

Compensation

Competitive compensation based on experience.

Compensation & Growth

The first month will be approximately $2,000 USD during the initial probationary period. Once the probation period is successfully completed, compensation will be increased, with the opportunity for additional participation in the growth and success of the business based on performance and long-term fit.