Temporary Manager, Sports

Agency:

Hearts & Science

Job Function:

Media

Job Subfunction:

Media Planning and Buying

Job Description:

Who we are

Optimum Sports is the dedicated sports marketing agency within OM and operates in both the Sports Sponsorship and Sports Media. This role is integrated, working alongside Hearts United.

With the combination of both disciplines under a single offering, Optimum Sports is able to provide its clients with unique and advantageous marketplace leverage through which it delivers cohesive, multi-platform sports marketing strategies. Ingrained with the latest research and ROI tools, Optimum Sports facilitates everything from Ideation to Execution to Actualization.

Overview

The Sports Marketing team is responsible for both providing internal strategic support and managing external communication. OS provides OM strategy teams with real time marketplace insights to inform communications planning. OS also leads in the development and implementation of sports-focused sponsorship and media strategies designed for clients to create customized multi-platform programs. Externally, OS manages relationships across the sports media and property marketplaces with the ultimate goal of maximizing partnership value.

Program Development

- Lead sports idea generation within agency team while managing client facing sell through with a focus on soccer properties

- Construct multi-media marketing programs or ideas using expertise, marketplace intel, and creative thinking

- Work with vendors to develop custom extensions or alter existing elements to fit within overall program

- Determine optimal asset mix + branding elements within sponsorship proposals while developing media framework

- Employ strategies and tactics to drive awareness and fan engagement in support of programs

Program Execution

- Implementation, tracking, and valuation of cross-channel media and partnership activation

- Create optimal media asset management process including timeline tracking and internal/external approvals

- Analyze campaign performance against benchmarks and optimize to ensure program surpasses expectations

- Construct and present impactful program recaps designed to optimize future strategy and tactics

Sports Landscape Consultation

- Update sports landscape analysis with focus on media and property outlook within soccer, particularly for the new MLS season structure, NWSL and Women's World Cup

- Analyze and understand the consumption behaviors by sports or property across channels

- Maintain in-depth understanding of emerging media and evaluate strategic integration opportunities

- Provide timely media and sports marketplace information regarding both sponsorship and pricing trends

Requirements

- Passion for sports is a must; experience working within sports preferred

- 4-5 years in the media industry and experience with multiple media; digital experience preferred

- Extremely strong communicator, both written and verbal – in person and on conference calls

- Creative thinker who has the ability to develop unique ideas, solutions, and programs

- Highly organized, with the ability to manage and prioritize many simultaneous deliverables

- Strong background in client services and account management

$50,000 - $95,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

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