Video Editor Lead

Key Responsibilities

Editing & Craft

• Create eye-catching 15–60 second videos for all major platforms (Facebook, Instagram, TikTok, YouTube, Pinterest), optimised for each format.

• Edit raw footage, including UGC, with transitions, graphics, and audio to produce engaging promotional content.

• Lead and personally execute high-priority edits, setting the quality bar, and own final review and sign-off on all outgoing videos before delivery.

Team Leadership & People Management

• Manage, mentor, and develop the team of video editors — onboarding, training, and ongoing feedback.

• Conduct regular 1:1s and performance reviews and support each editor's skill growth.

• Allocate work across the team based on capacity, strengths, and priority.

Workflow & Project Management

• Plan and manage the editing pipeline so projects are delivered on time and to spec.

• Set and maintain deadlines, track progress, and remove blockers.

• Establish and document editing processes, file/asset organisation, naming conventions, and version control to keep the team efficient.

Collaboration & Communication

• Act as the main point of contact between the editing team and other stakeholders (creative strategists, marketers, designers).

• Translate briefs and creative direction into clear, actionable tasks.

• Continuously brainstorm and pitch new creative ideas and angles to the Ads Department.

Quality & Performance

• Maintain consistency in style, branding, and technical quality across all output.

• Study consumer behaviour and creative performance data (hook rate, hold/retention, CTR, ROAS), and feed those learnings back into editing decisions and iterations.

• Build and maintain templates, presets, and reusable assets to improve speed and consistency.

Tools, Trends & Innovation

• Own and optimise the team's tech stack (editing software, asset libraries, storage, collaboration tools) and manage media assets, archives, and backups.

• Stay up to date with social media trends and editing techniques and integrate them into the process.

• Keep an open mind for new approaches and AI shortcuts that speed up production and captivate customers.

Must-Have

• 5–6 years of hands-on video editing experience, with at least 1–2 years in a lead or senior role.

• Expert-level proficiency in Adobe Premiere Pro and After Effects (or DaVinci Resolve).

• Proven track record creating short-form content for Facebook, Instagram, TikTok, YouTube, and Pinterest.

• Strong understanding of performance metrics — hook rate, retention, CTR, ROAS — and how editing influences them.

• Demonstrated ability to lead and manage a creative team in a remote environment.

• Excellent communication, project management, and stakeholder skills.

Good to Have

• Experience with project management tools (Notion, Asana, ClickUp, or similar).

• Background in wellness, mindfulness, or conscious lifestyle content.

• Familiarity with AI-assisted editing tools and production shortcuts.

• Experience hiring or evaluating video editors.

What We Offer

• Competitive compensation — full-time salary.

• Fully remote, async-friendly work culture with flexible hours.

• Direct collaboration with the creative team.

• Access to premium wellness resources, courses, and brand retreats.

• A purpose-driven environment where creativity meets mindfulness.