Web Analytics Analyst Ssr
MRMJob Description
MRM is a Digital Marketing and Advertising leading multinational company. The mission of a Performance Web Analytics Analyst is to measure, analyze and interpret the effects of any interaction performed on the Web Sites we support, through the collection and analysis of data obtained from specific tools that track traffic, potential customers, conversions, and other vital metrics, in order to set up cause-effect relations and turn all of this obtained information into meaningful reports that will be presented to our stakeholders.
Main tasks
If you consider that this proposal is of your interest, do not hesitate to apply!
MRM is a Digital Marketing and Advertising leading multinational company. The mission of a Performance Web Analytics Analyst is to measure, analyze and interpret the effects of any interaction performed on the Web Sites we support, through the collection and analysis of data obtained from specific tools that track traffic, potential customers, conversions, and other vital metrics, in order to set up cause-effect relations and turn all of this obtained information into meaningful reports that will be presented to our stakeholders.
Main tasks
- Recognize, establish and / or define what will be the objectives of the metrics and reports requested by our clients.
- Use and adapt the Analytics tools defined for each client, according to the type and scope of each metric / report requested.
- Measure, analyze, interpret, and display solid data.
- Guarantee the integrity of the obtained information, in order to present genuine data and according to each request.
- Develop meaningful insights to add value to each of the deliverables.
- Present the reports in a clear, precise, and simple way, adding as many visual elements as possible, that simplify reading and access to information.
- Objectively communicate the findings, elaborating intuitive and visually attractive reports, which synthesize the results.
- Whenever possible, propose improvements to optimize the products we measure, with focus on increasing the level of conversions.
- Likewise, highlight aspects that improve the experience of the end user and / or increase the interaction with the measured products.
- Favor the growth of metrics and final reports by adding new variables and measurable objectives.
- Promote constant feedback, paying attention to changes that could modify the products we measure, as long as alerting the rest of the stakeholders about deviations, complications, or blockers.
- Preferably, student or graduate of careers linked to the business: Data Analyst, Statistics, Mathematics, Bachelor's degree in Management Information Systems, Computer Science or equivalent, Communication Science, Marketing, Advertising, or demonstrate the equivalent experience.
- Computer skills: Advanced management of Web Analytics tools, preferably Adobe Analytics, Google Analytics, Tag Manager, Tableau, Dome, among others. MS Office and Adobe, web browsers, code debugging tools, mobile applications, and online communication tools: Email managers, MS Teams, Zoom or similar.
- Have at least 2 years of experience in data analysis and positions related.
- Advanced level of the English language.
- Remote working (we go to the office twice a month)
- First level medical coverage for you and your direct family group.
- Institutes and shops discounts.
- Free access to education platform.
- Free days off per year and birthday day.
- English classes in Company.
If you consider that this proposal is of your interest, do not hesitate to apply!