Affiliate or Senior Affiliate Manager

On behalf of our client, a well‑established online gaming group operating multiple brands in Casino, Live Casino and Sportsbook, we are looking for an Affiliate Manager to join their team in Malta.

Responsibilities

• Source, vet and onboard high‑potential affiliates; run proactive outreach and close tailored deals (CPA/RevShare/Hybrid CPL‑to‑FTD, tiered pricing, minimum performance safeguards).
• Build a healthy pipeline by vertical and market (CH/TR), expanding into emerging sub‑channels (content sites, odds portals, Telegram/Discord communities, streamers).
• Drive activation plans for new partners (first‑90‑days playbooks) and re‑activation plans for dormant ones.
• Administer and maintain affiliate platforms (e.g., NetRefer): tracking setup, postbacks/pixels, promo codes, attributio creatives, landing pages and commission plans, and troubleshoot tracking and data issues.
• Provide day-to-day support to a large portfolio of affiliates via Telegram, Teams and email: stats and reports, tracking links, postbacks, payments and conversion issues.
• Manage domain changes in restricted markets: update tracking and landing page domains quickly and make sure affiliates update their links.
• Own monthly reconciliations and payments with Finance: verify stats, run CPA fraud checks with the Fraud/Risk team, handle discrepancies and apply clawbacks.
• Monitor and optimise core KPIs daily/weekly/monthly: clicks, registrations, FTDs, NGR, eCPA, retention, LTV, churn.
• Prepare daily, weekly and monthly affiliate reports, and performance figures for acquisition meetings.
• Build partner scorecards, analyse cohorts and traffic sources, and run A/B tests on incentives, landing pages and creatives; share insights and clear actions with top partners and internal stakeholders through quarterly business reviews.
• Build long-lasting partner relationships, negotiating win-win deals and seasonal boosts while protecting unit economics and traffic quality.
• Run promotions, incentive programs and newsletters end to end, with timely communications and creatives for each market.
• Partner closely with Acquisition, Media Buying, CRM/Retention, Product, Compliance/Legal and Customer Support to synchronise offers, comms, funnels and incentives, and share market feedback with Product and Content.
• Represent the brands at key industry events (SBC, SiGMA, iGB Affiliate).
• Ensure all affiliate activities adhere to brand guidelines, responsible gaming messaging and market-specific restrictions.
• Proactively monitor placements and claims; manage takedowns, blacklists and audit trails.

Requirements

• 2+ years’ experience in affiliate management within iGaming (casino/sportsbook); demonstrable success scaling FTDs and NGR profitably - Senior level: 4+ years' experience and an established network of affiliate contacts
• Fluent in English + one of these additional language (French, German, Turkish or Portuguese) is preferred
• Strong relationship management and negotiation skills with the ability to build and scale affiliate partnerships.
• Analytical mindset with a strong grasp of affiliate KPIs (FTDs, NGR, CPA, conversion, LTV), able to turn data into optimisations.
• Ability to manage multiple partners, campaigns and markets simultaneously.
• Hands-on experience with NetRefer or similar affiliate platforms, including tracking, attribution and reporting.
• Experience in restricted or fast-changing markets, including domain changes and keeping tracking working.
• Strong organisational, communication and stakeholder management skills.
• Ability to work cross-functionally with marketing, product, compliance and finance teams.

Perks & Benefits:

• Competitive Salary based on experience + performance bonus
• Flexible hybrid working: Two hybrid models to support different lifestyles, including employees who have kids and/or other personal commitments.
• Gym allowance: Up to €600 per year, which can be used towards gym memberships or fitness classes, including Pilates and yoga.
• Health and dental insurance.
• Vision benefit: A company-covered eye test and a €100 contribution towards the purchase or replacement of prescription eyewear.
• Lyra wellbeing support: Confidential access to professional support through the Lyra app for mental wellbeing, financial concerns and other personal challenges.
• Daily fresh fruit and snacks at their open-plan office.
• On-site parking: Available on a first-come, first-served basis.
• On-site canteen: Conveniently located downstairs in the office building.