Agency Partnerships Executive

Who We Are Mumsnet is the UK’s leading community for parents, with unparalleled trust and influence and a highly engaged, loyal user base. We’re purpose-driven, placing our users at the heart of everything we do and we’re committed to sustainable growth and fostering a workplace where everyone can thrive and have fun. Mumsnet is on a mission to help make parents’ lives easier. With 8 million monthly users, we’re one of the UK’s most trusted and influential media platforms. Brands and agencies come to us because we understand families better than anyone else, and we’re looking for a brilliant Agency Partnerships Executive to help us grow those relationships even further. The Role This is a brilliant role for someone early in their media career who is ready to step up, own a patch, and become a great seller. You’ll join our agency sales team reporting to the Head of Agency Sales, with two clear remits. First, you will own a defined patch of independent agencies, building relationships with planners and buyers, responding to briefs, developing tailored proposals and driving revenue against a quarterly target. This is your patch to grow. Second, you will support senior colleagues across the team with the major holding group accounts contributing to briefs, building proposal decks, attending agency meetings and learning how the most senior commercial relationships in the market get managed. This is a role with real autonomy from day one and a clear path of progression for high performers. You will be selling one of the most trusted brands in UK media, with a market-leading audience proposition and a commercial team that will invest in helping you become brilliant at your job. What You’ll Be Doing Build and maintain strong working relationships with planners, buyers and senior contacts at a defined patch of independent media agencies. Respond to briefs and RFPs with tailored, audience-led proposals that win business and build long-term agency advocacy. Proactively brief and re-brief agencies on Mumsnet’s proposition, audience and capabilities, generate demand, don’t just respond to it. Own pipeline end to end for your patch: prospecting, qualification, response, negotiation, close and renewal. Hit (and beat) a quarterly revenue target. Support senior account leads on the major holding groups - contributing to brief responses, proposal decks and pitch preparation. Attend agency meetings alongside senior colleagues and start building your own contacts within the holding group ecosystem. Learn from the team how senior commercial relationships are managed at the highest level, and apply those lessons back to your own patch. Develop a deep working knowledge of how media agencies plan and buy, and how Mumsnet fits into that picture. Stay close to parenting trends, category news and competitor activity so you can bring sharp, proactive ideas to your patch. Maintain rigorous CRM hygiene, pipeline discipline and accurate forecast inputs. Embed AI in your workflow to improve account research, audience insight, proposal development and pipeline management. Collaborate closely with Planning, Editorial, Product and Marketing to shape compelling, differentiated proposals.