AI Native Marketer, Noa Notes

Company Description

At Docplanner Group, we’re on a mission to help people live longer, healthier lives. As the world’s largest healthcare platform, each month, we connect 24 million patients with 280k doctors across 13 countries (through brands like ZnanyLekarz, Doctoralia, MioDottore, DoktorTakvimi, and jameda). Our marketplaces, SaaS and AI tools simplify daily tasks and help doctors, clinics and hospitals work more efficiently, so they can focus on what really matters: caring for their patients.

Learn more about our products here: pro.doctoralia.es

Why join us?

📊 Real impact – We help doctors help patients. Your work truly makes a difference.

📈 At scale, yet agile – 3,000+ employees, but still fast, flexible, and hands-on.

✨ Shape the future, sustain growth – Make a difference now and build for long-term success.

Job Description

As our AI Native Marketer, you own acquisition for Noa Notes: everything from the first time a doctor sees Noa to the moment they sign up and start their first session. That means ads and creatives, landing pages and the pitch on them, emails to our own database of doctors, newsletters, partners and new channels. You are a 360 marketer, not a paid-ads specialist.

Cheap sign-ups are not the goal. Doctors should arrive educated and motivated, knowing what Noa does and ready to try it. We judge acquisition quality by what happens in their first session. Onboarding, activation and conversion to paid stay with product, and you work closely with them. You own the number (quality sign-ups at a CAC we can scale); channels are your choice.

We're looking for a hands-on growth marketer who has owned an acquisition number and built the machine behind it. Think of how the fastest-growing AI apps run growth: one person with agents doing what used to take a team. Specifically, someone who:

• Builds, not just manages. You build your own AI workflows and agents to produce content, launch campaigns, coordinate suppliers, and buy media at a volume a traditional team can't match.

• Treats SaaS ads like e-commerce. Lots of creatives, fast tests, creative as the targeting, hard CAC discipline, measured on quality, not only volume.

• Sets up tracking before spending. No euro goes out until we can tie it to a sign-up and what that doctor did next

• Has creative taste. You know what makes a hook stop the scroll and you care about craft.

• Gets to new channels early. Creators, newsletters, and getting Noa cited by AI assistants such as ChatGPT and Perplexity.

How will you make an impact?

Yes, it’s a lot. We believe one person with the right AI setup can now do what used to take a team, and you’ll take it over step by step.

Ads & Creative

• Produce a high volume of creatives every week: UGC-style videos, doctor testimonials, demos of Noa writing a note live, static ads, carousels.

• Use AI tools (Claude, image, video and voice generation, editing tools) to go from idea to live ad in hours, not weeks.

• Launch and run paid campaigns on Meta, Google (Search, YouTube, PMax), TikTok and LinkedIn, e-commerce style: broad targeting, creative as the targeting.

Landing Pages & Pitch

• Own the Noa web pages and landing pages: the pitch, the copy and the sub-pages for each specialty, country and use case, so doctors arrive knowing what Noa does and why it’s worth trying today.

• Build and A/B test landing pages and sign-up flows for every campaign, in the languages of our markets.

Email & Our Own Database

• Turn the ~500K doctors on Docplanner marketplaces into Noa users with email, in-product and WhatsApp campaigns, segmented by specialty and country.

• Build nurture flows for doctors who visited or signed up but never started their first session.

Partners & New Channels (partially supported by the broader marketing team)

• Launch affiliates/referrals, newsletter sponsorships, medical communities, podcasts and partnerships with medical associations, universities and congresses.

• Run creator and doctor-influencer programmes.

• Make Noa the answer when doctors ask ChatGPT, Perplexity or Gemini for an AI scribe or a clinical question, and build SEO content from Evidence.

Measure & Improve every week

• Set up tracking before spending: pixels, conversion API, UTMs and events into Amplitude and HubSpot, so every channel is tied to sign-ups, first-session activity and, later, paying doctors.

• Run a weekly test cadence across channels, pages and messages; kill losers fast, scale winners.

• Report cost per sign-up and sign-up quality (first-session activity) by country and channel, and work with product on what happens next.

Build your own machine

• Automate content production, campaign set-up, emails, sponsorship buying and reporting with agents and no-code tools, so a team of one moves like a team of five.

Who you are

We’re looking for someone with 2 years in growth, performance or lifecycle marketing, at a startup, an agency or on your own projects. You’ve owned a number and moved it. We care more about what you’ve built and how fast you learn than about your CV.

Must-haves

• You’ve owned an acquisition number (CAC, sign-ups, paying users), even at small scale, and improved it: first results, then iteration. Bring numbers.

• You’ve run paid campaigns on Meta and/or Google with real money (a few thousand euros a month is fine) and tested creatives at volume.

• You build with AI every day: image, video and voice tools, Claude, automations. Show us something you made.

• Creative taste: you can write a hook that stops the scroll and tell a good ad from a bad one.

• Comfortable with numbers: you want to know which channel brings what quality, and what it cost.

• Fluent English. Spanish or Portuguese is a strong plus.

Nice-to-haves

• You’ve set up tracking: pixels, conversion API, UTMs, GA4/Amplitude.

• You’ve built a landing page yourself (Webflow, Framer or code).

• You’ve written email campaigns or nurture flows (HubSpot, Mailchimp or similar).

• You’ve run an affiliate, referral or creator programme (even a small one), or made UGC-style content yourself.

• Interest in healthcare or in selling to professionals such as doctors.

How you work

• High energy and bias to shipping: ten small tests beat one perfect plan.

• Scale what works: push budget fast on winners, find the ceiling, fix what broke.

• Quality over volume: you’d rather bring 100 doctors who use Noa than 1,000 who never open it.

• You own the number and say when something is not working.

• You care about doctors and respect that this is healthcare: claims are accurate and patient data is protected.

What to Expect from Our Hiring Process

We like to keep things transparent and efficient! Here’s what the process usually looks like (though it might vary slightly depending on the role):

1️⃣ Intro Chat – A first call with our Talent Partner Giuliana, to explore mutual fit around relevant skills, value alignment, and motivation.

2️⃣ Interview – A deeper conversation about your background, aspirations, and AI experience with Gerard, Chief of Staff for AI Solutions. Take this chance to ask anything on your mind - it’s just as much about making sure we’re the right fit for you, too.

3️⃣Additional Interview - Another deeper conversation about Marketing with Marta, our CMO.

4️⃣Business Case – A take-home exercise incl. a few days' preparation time, designed to understand how you approach real-life problems. You’ll then walk us through your approach in a collaborative discussion with the team to discuss your thoughts and findings.

5️⃣ Final Interview – A final conversation with Karol, VP of AI Solutions.

6️⃣ References & Offer!

Why You’ll Love It Here

💙 Global Benefits – No matter where you are, you’ll have access to:

• Healthcare insurance – so you can focus on what matters.

• Wellness that works for you – from gym memberships to mental health support, we’ve got you covered.

• Time off that counts – whether it’s a vacation, your birthday, or just a day to recharge, we believe in balance.

📍 Local Perks – Depending on your location, you will be entitled to local benefits like meal vouchers (ticket restaurant), transport allowances, or extended parental leave.

🚀 Career Growth – We’re growing, and so can you! You’ll find lots of chances to learn, develop, and explore new paths—whether within your team or through cross-functional projects.

🌎 A Truly Global Team – Work with talented people from all over the world in a diverse and inclusive environment.

⏳ Flexibility That Works for You – Remote work and flexible hours aren’t just buzzwords here. While the extent of flexibility depends on your role and team, we value results over rigid schedules. Prefer an office setting? You're welcome at any of our hubs in Barcelona, Warsaw, Curitiba, Rio de Janeiro, Mexico City, Bogotá, Munich, Rome or Bologna.

Please note: At this time, we are not able to sponsor visas for this position. To apply, you must already have the legal right to work in your country of residence or the location of the role.

What We Believe In

At Docplanner, our values guide everything we do:

📊 Focus on results – we're here to make an impact.

🧠 Think like an owner – take responsibility, drive outcomes.

✂️ Keep it simple, keep it lean – smart solutions over complexity.

🔊 Be respectful and radically honest – openness builds trust.

📚 Learn and be curious – growth is part of the job.

Don’t just take our word for it—check out our Glassdoor to hear what our people say!

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We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We welcome applicants from all walks of life, regardless of gender, disability, or background, and are dedicated to fostering an inclusive workplace where everyone feels valued and empowered to contribute.