Analyst, Sales Operations and Analytics

About Mark Anthony Group

Mark Anthony Group is an entrepreneurial drinks company built from the ground up by thinking differently, innovating, and doing the unexpected. Founded in 1972, the company has grown from a one-person wine importing business into an international drinks company with a portfolio that includes White Claw Hard Seltzer, Mike's Hard Lemonade, Cayman Jack, and Long Drink.

Position Summary

The Analyst, Sales Operations and Analytics is a member of the Analytics & Insights team within the Sales Operations & Analytics pillar. This role partners with Regional Sales teams, Sales Enablement, IT, and other cross-functional partners to provide reporting, analyses, and operational support that improves commercial execution.

The position supports distributor and market performance analysis, sales tools and processes, incentive program tracking, Trax data management, and Annual Business Planning for the regional sales organization. The ideal candidate has experience working with commercial data and can translate information into clear findings that support business decisions.

Core Duties & Responsibilities

Sales Operation, Performance & Reporting

• Analyze distributor depletion, shipment, inventory, execution, and sales performance data using established analytical approaches.
• Monitor distributor and regional performance against key objectives and identify performance trends, risks, and opportunities.
• Produce and maintain standardized sales reports, dashboards, scorecards, and KPI performance summaries.
• Support distributor incentive programs, including target development, performance tracking, reporting, and program evaluation across on- and off-premise channels.
• Provide analytical support for Annual Business Planning, target setting, forecasting, regional business reviews, and ongoing performance tracking.
• Prepare clear presentations that summarize performance, key findings, and business implications.
• Respond to sales performance questions and conduct ad hoc or follow-up analysis in partnership with senior team members and Sales stakeholders.
• Maintain reporting calendars, documentation, and quality-control processes.
• Support efforts to simplify reporting, reduce duplication, and improve reporting consistency.

Commercial Data & Reporting

• Develop working knowledge of VIP depletion data and distributor reporting across retailer, market, channel, territory, and product dimensions.
• Use Circana syndicated data to evaluate category, brand, retailer, channel, distribution, velocity, and market performance.
• Build proficiency across Power BI, Trax, Salesforce, and other commercial datasets/tools used by the organization.
• Perform routine data validation, identify anomalies, and support investigation of potential data-quality issues.
• Follow established definitions, methodologies, and data-governance practices across reporting and analysis.
• Clearly document analytical assumptions, data limitations, and reporting methodology.

Sales Enablement Solutions & Tools

• Provide analytical and reporting support for Sales Enablement solutions and related field capabilities.
• Support Trax data management, recurring reporting, issue documentation, and business application.
• Assist with training, documentation, testing, and user support for commercial tools and applications.
• Identify recurring manual activities or reporting challenges and recommend potential process improvements.
• Support the development and maintenance of dashboards, reporting solutions, and self-service resources.

Data Integrity, Vendor & IT Partnership

• Work with IT, VIP, and other data providers to support the accuracy, completeness, and timeliness of commercial data.
• Identify and document data or reporting issues and coordinate follow-up with the appropriate internal or external partners.
• Gather and document business requirements for reporting enhancements, automation, and tool improvements.
• Perform user acceptance testing, validate enhancements, document defects, and support rollout activities.
• Escalate material data-quality issues that could affect reporting, planning, or decision-making.

Cross-Functional Partnership

• Collaborate with Regional Sales, Sales Enablement, Category Management, Supply Chain, Finance, Marketing, and IT on assigned business priorities.
• Participate in cross-functional projects requiring sales analysis, performance measurement, or commercial data support.
• Build effective working relationships with internal stakeholders and external data partners.
• Help stakeholders understand and appropriately use sales reports, dashboards, and performance measures.
• Communicate progress, risks, and open questions to the appropriate project or team lead.

Minimum Requirements

• Bachelor’s degree in Business, Analytics, Finance, Economics, Statistics, Mathematics, or a related field.
• 2–4 years of relevant experience in sales analytics, commercial analytics, category analytics, business intelligence, or a related analytical role.
• Consumer packaged goods, beverage alcohol, distributor, retail, or syndicated data experience preferred.
• Experience analyzing sales, distributor, customer, or market performance data.
• Experience with syndicated data such as Circana preferred.
• Experience with VIP, Trax, Salesforce, or similar commercial data and reporting platforms preferred.
• Strong Microsoft Excel skills, including PivotTables, XLOOKUP, and analysis of large datasets; Power Query experience preferred.
• Proficiency with PowerPoint and the ability to communicate findings clearly.
• Experience with Power BI or a comparable data-visualization platform preferred.
• Strong analytical, problem-solving, organizational, and communication skills.
• High attention to detail and a consistent approach to data validation and quality control.
• Ability to manage assigned priorities, collaborate across functions, and meet deadlines in a fast-paced environment.
• Willingness to learn new data sources, tools, and commercial processes.

Key Success Factors

• Accurate and timely delivery of sales reporting, scorecards, and analysis.
• Growing knowledge of VIP depletion data, Circana syndicated data, and distributor performance.
• Ability to identify meaningful patterns and clearly communicate analytical findings.
• Strong attention to data quality, documentation, and reporting consistency.
• Ability to manage recurring responsibilities while supporting ad hoc business needs.
• Effective collaboration with Sales, Sales Enablement, IT, and external data partners.
• Demonstrated growth in commercial understanding, technical capability, and independent problem-solving.

Compensation & Benefits

Compensation offered to prospective team members considers internal equity and may vary based on the position’s location and the candidate’s job-related knowledge, skills, and experience.

• Competitive annual salary $70,000 to $80,000 in Chicago, IL
• Bonus plan designed to recognize company performance and individual contributions.
• Comprehensive health and welfare benefits.
• Company matching 401(k) contributions.
• Paid time off, including annual leave, paid sick time, and holidays.
• Opportunities for training, development, and career growth.

Our Values

Best in Our Craft: We set the standard through a relentless pursuit of excellence across our products, processes, and people.

Ambitiously Curious: We stay curious, dream big, and navigate the unknown with an enduring belief in better.

Made With Humility: We bring humility, authenticity, fun, and support to every collaboration and celebrate wins as a team.

Daringly Disruptive: We challenge the status quo, move quickly to seize opportunities, and act scrappily to stay ahead.