Associate Partner, Management Consulting - Banking & Insurance - Iberia

Associate Partner, Management Consulting – Banking & Insurance, Iberia

Location: Madrid, Spain

Are you passionate about helping clients navigate the most critical challenges of the digital age? Do you have experience shaping and scaling high-impact, technology-enabled transformation? Are you a visionary builder who thrives in entrepreneurial environments?

If the answer is yes, we have an exciting opportunity for you to help architect the next chapter of Uvance Wayfinders, Fujitsu’s global consulting brand, in Iberia.

Uvance Wayfinders is committed to guiding customers through business and management transformation, turning concepts into reality and delivering tangible results through our consulting approach. Working side by side with clients, we deliver integrated solutions that span the full lifecycle of change, from initial strategy to sustained impact. We are focussed on fostering an inclusive environment where diverse talent thrives.

In Iberia (Spain and Portugal), we are building the practice from the ground up, with Data & AI at its core and an initial focus on Banking & Insurance, Energy & Utilities and the Public Sector. We connect strategy, technology and execution end-to-end, from the first diagnosis through to production.

Your role will involve:

As Associate Partner for Banking & Insurance, you’ll work closely with the Consulting Partner to build and grow the sector across Iberia, with the end customer at the centre. Your challenge is to help banks and insurers grow through their customers, not just through price, using AI to know them better, serve them better and design new value propositions.

As a market-facing visionary, you’ll be targeted to pursue new revenue and business development opportunities, whilst nurturing key client relationships, and leading collaborative, high-performing consulting teams. Your exceptional ability to build and maintain lasting, trusted relationships will empower clients to fulfil their business aspirations.

As a thought leader in your field, you’ll influence the future of Uvance Wayfinders consulting, bringing fresh perspectives and creative, innovative solutions.

As an Associate Partner, you will be responsible for:

Business Development

• Driving the go-to-market strategy for Banking & Insurance in Iberia and leading business development efforts, including proactive proposals, RFPs and executive presentations, resulting in standalone consulting revenue growth.
• Defining our proposition for banks and insurers around the customer: growth, customer experience, new products and services, and efficiency in how customers are served.
• Identifying and sizing growth opportunities for clients, both organic (new businesses, propositions or channels) and through partnerships and ecosystems.
• Identifying pull-through opportunities for technology solutions and services through consulting engagements and gained knowledge of clients’ business challenges.
• Shaping complex value cases and facilitating executive workshops that link AI and data investments to measurable business outcomes.
• Leading deal shaping, pricing and commercial negotiations, and managing revenue, margin and delivery health across engagements.
• Building and maintaining a strong pipeline of opportunities with banks and insurers across Iberia.
• Creating eminence and thought leadership through provocative points of view on AI, customer experience and growth in financial services.

Client delivery & leadership

• Setting the direction for complex, multi-disciplinary consulting engagements, identifying the right functional knowledge, technical expertise and proprietary tools required to deliver.
• Serving as a trusted advisor to the C-suite of banks and insurers on customer strategy, customer experience and AI-driven transformation.
• Designing customer experience strategies powered by AI and data: personalisation, agent-based customer service, frictionless processes and retention.
• Advising clients on how to deploy AI in customer-facing processes in line with sector regulation, including DORA, the EU AI Act and supervisory expectations.
• Turning strategy into pilots with clear business metrics (acquisition, conversion, retention, cost to serve) and scaling them into production.
• Collaborating with the wider Uvance Wayfinders network and technology partners to bring the right capabilities and solutions to each client challenge.
• Providing senior technical oversight across multiple AI and data engagements.
• Validating architectural approaches spanning data platforms, machine learning, large language models, AI agents and orchestration layers.
• Ensuring AI solutions are production-grade, scalable, secure and aligned with enterprise standards, with strong engineering discipline and MLOps practices.
• Guiding teams on trade-offs between rules-based systems, machine learning, LLMs and hybrid approaches.
• Acting as the senior escalation point for complex technical, architectural or Responsible AI decisions.
• Building and sustaining long-term client relationships, ensuring high satisfaction and repeat business.

Practice development

• Collaborating with the Consulting Partner to shape the Banking & Insurance offering, including methodologies, accelerators and thought leadership.
• Building a high-performing Banking & Insurance team, providing direction, mentorship and quality assurance over team performance and deliverables.
• Working with Uvance Wayfinders partners across Europe and with the teams already present in client accounts.
• Inspiring Uvance Wayfinders consultants to realise their full potential, supporting collaboration, continuous development and a culture where talent thrives.

Your transferable skills and experience:

• 14+ years of experience in consulting or equivalent senior industry leadership roles, including experience at Associate Partner, Director or Managing Director level in a tier-one consultancy or technology advisory firm.
• Proven ability to build trusted C-suite relationships and originate consulting revenue.
• Experience working with banking and insurance clients in Iberia.
• Strong track record in customer strategy, customer experience and growth, using data and technology as levers.
• A clear view of where AI changes the economics of the business: the cost of knowing customers, serving them and building new propositions.
• Solid knowledge of the regulatory framework for banking and insurance (including DORA and the EU AI Act) and its impact on AI and customer initiatives.
• Successful delivery leadership across complex, technology-enabled transformation programmes.
• Experience building practices or offerings from scratch and taking them to market.
• Entrepreneurial mindset with a hands-on approach to growing, developing and inspiring cross-functional teams.
• Strong understanding of modern data and AI architectures, including cloud-native data platforms and pipelines, machine learning and advanced analytics, LLM-based solutions (prompting, RAG, agents), and orchestration, monitoring and lifecycle management.
• Experience overseeing AI systems in production and understanding their operational risks: performance, drift, reliability and security.
• Proven ability to build complex value cases and to facilitate workshops with senior decision-makers to shape engagement outcomes.
• Strong commercial acumen, with revenue and margin accountability.
• University degree required; advanced degree preferred.
• Fluent Spanish and professional English; Portuguese is a plus.

Nice to have:

• Experience in digital product and service design.
• Experience with ecosystems, technology partnerships or acquisitions.
• Market presence through teaching, speaking or publications.

Recruitment process: The recruitment process consists of 3 stages.

About Uvance Wayfinders

Uvance Wayfinders is Fujitsu’s global consulting business, launched in February 2024. The name reflects what we do: help organisations find their way when the route is unknown or uncertain, from setting direction and designing the strategic path to guiding implementation. We combine AI-driven consulting, deep industry expertise and advanced technology to turn strategy into measurable business outcomes, connecting strategy, architecture, technology and execution from planning through to adoption. Our services span four domains: Industries, Operations, Experiences and Technologies.

We are people centric: Our hybrid work environments enable you to Be Completely You. Our active people-led Inclusive Community networks are representative of all aspects of diversity and are instrumental in enabling and supporting our innovative approach to inclusion.

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