Automation Specialist

GTM Automation Specialist

Working Hours: Flexible / Project-Based

Job Type: Freelance / Independent Contractor

Location: Remote

Compensation: Competitive – Based on Experience

About ByteHire

ByteHire is a specialist technology recruitment business helping companies hire high-quality technical talent across the UK, US and international markets.

We take a technical-first approach, combining specialist recruitment with structured screening and engineering-led validation to help clients make better hiring decisions.

We are looking for a technically minded GTM Automation Specialist to help us build, automate and scale our outbound sales and lead generation processes.

About the Role

This is a hands-on role combining sales automation, AI-powered workflows, lead generation and no-code automation platforms.

You will be responsible for designing and implementing automated systems that identify potential recruitment clients, research hiring activity, enrich prospect information and generate personalised outbound campaigns.

The goal is to reduce manual prospecting, improve lead quality and create a consistent pipeline of qualified sales opportunities for ByteHire.

We are looking for someone who can build automation systems, not just operate existing sales tools.

You will work closely with our sales and development teams to turn ideas into practical, reliable workflows that support business growth.

Responsibilities

• Design, build and maintain automated GTM and outbound sales systems.
• Develop lead generation workflows to identify companies actively hiring and relevant decision-makers.
• Automate prospect research, data enrichment, lead qualification and scoring using AI.
• Build personalised LinkedIn and email outreach automation to generate qualified sales opportunities.
• Connect prospecting tools, CRM systems and no-code automation platforms to streamline sales workflows.
• Automate lead management, follow-ups and pipeline updates to reduce manual administration.
• Monitor campaign performance, troubleshoot issues and continuously optimise automation systems.
• Collaborate with sales and development teams to identify and implement new automation opportunities.

Essential Experience & Technical Skills

• Proven experience building and managing GTM automation, outbound sales and lead generation systems using web-based platforms.
• Ability to independently design, configure and maintain automated GTM workflows from initial concept through to implementation.
• Strong understanding of B2B prospecting, ICP targeting, lead qualification and scoring.
• Hands-on experience with Clay, Apollo or similar prospecting and data enrichment tools.
• Experience creating AI-powered workflows for prospect research, lead qualification and personalised outreach.
• Experience building and automating LinkedIn and email outreach campaigns.
• Experience using no-code automation platforms such as n8n, Make or Zapier.
• Ability to connect and automate workflows across CRM systems, prospecting platforms and other sales tools.
• Strong troubleshooting skills and ability to optimise automated workflows.
• Understanding of data protection, responsible outreach and platform requirements.

Desirable Experience

• Experience integrating HubSpot, Trello or similar platforms into automated sales workflows.
• Experience identifying company hiring signals and generating targeted prospect lists.
• Knowledge of LinkedIn sales intelligence and advanced prospecting tools.
• Understanding of email deliverability, outbound campaign optimisation and GTM performance reporting.
• Previous experience supporting recruitment agencies or B2B professional services businesses.

What We're Looking For

We are particularly interested in someone who can demonstrate experience building practical automation systems that deliver measurable results.

Ideally, you will have previously developed systems that can:

• Identify hiring companies: Detect businesses recruiting for relevant technical positions.
• Find decision-makers: Identify and enrich contact information for CTOs, engineering leaders and hiring managers.
• Qualify opportunities: Use AI and company data to prioritise prospects with genuine recruitment needs.
• Personalise outreach: Generate relevant, tailored messaging based on hiring activity and company information.
• Automate workflows: Connect prospecting tools, outreach platforms and CRM systems.
• Measure performance: Track lead quality, engagement and opportunities generated.