Brand Manager, Instant, UA

Who we are? We are JDE Peet’s. We craft coffee for every cup and build brands for every heart. JDE Peet’s - now part of Keurig Dr Pepper – is the world’s leading pure-play coffee company, with a presence in more than 100 markets. Guided by our ‘Reignite the Amazing’ strategy, we are focused on brand-led growth across three big bets: Peet’s, L’OR, and our 10 strategically selected local icons led by Jacobs. In 2025, JDE Peet’s generated total sales of EUR 9.9 billion and employed a global workforce of more than 21,000 employees. Discover more about our journey to deliver a coffee for every cup and a brand for every heart at www.jdepeets.com . What’s it like to work at JDE Peet’s? We believe amazing things happen over a cup of coffee. Together, we create those moments every day, turning ideas into impact and possibilities into reality. At JDE Peet’s, we work as one team guided by our values: we Dare to Amaze, Own It, Make It Simple, and Win Together. Here, you’ll find the freedom to innovate, the courage to take bold steps, and the support to grow your career in a global environment. Come join our team and discover what your cup of amazing can be! Find out more at http://careers.jdepeets.com ABOUT YOU If you’re goal-oriented and successful Marketing Professional born to Stand Out, dreaming about great career in the international company, then you’ll fit right in at JDE. Working globally and locally, our Associates have been positively influencing the world of coffee for over 250 years. We love people who are not afraid to try, and who try until they get it right. We value strong convictions and encourage debate. And all this in an open, friendly environment where you can approach anyone and grow any way you like. DESCRIPTION Lead the development of a marketing strategy for Instant Coffee Jacobs in Ukraine Ownership and management of Instant Coffee Jacobs P&L in Ukraine Development and management of Instant Coffee Jacobs portfolio Develop and implement brand marketing plan to achieve short-term and long-term sales goals, financial KPIs, as well as market share goals Develop a plan of the launch of new products in the markets Lead NPD launch in Ukraine (cooperation with global and local R&D alignment with all stakeholders) Prepare presentations for Sales team, Leadership team Prepare monthly reports and presentations on brand representation in the market, financial performance (P&L), regular analyses of business processes Work with advertising agencies to promote brands (adaptation/creation of communication materials, development of packaging designs, BTL and ATL projects) Develop and approve packaging designs Track activity of competitors Work with documents (costs, accruals, etc) What we are looking for: Higher education in Economics or Marketing Proven track record in marketing, at least 1 year at the BM position level demonstrating success in P&L management with a strong focus on best-in-class execution Advanced FMCG Brand Management in a top marketing organization, managing multiple brands/categories with diverse positioning is a serious advantage Advanced English (speaking and writing) and Native Ukrainian Proactivity Ability to work efficiently in an area of ​​high independence, multitasking, deadlines Developed leadership competencies and focus on results Analytical mindset, attention to detail Excellent knowledge of MS Excel (work with complex formulas and macros) High level of stress resistance Good communication and presentation skills Ability to work alone and in a team Competitive salary and comfortable working conditions in the office. Compensations & benefits (including insurance programs and meal allowance). Rewards & recognition program, learning and development in multicultural environment. Corporate culture and open management team. Opportunity to grow and develop in a dynamic multinational company. JDE Peet’s - now part of Keurig Dr Pepper – is the world’s leading pure-play coffee company, with a presence in more than 100 markets. Guided by our ‘Reignite the Amazing’ strategy, we are focused on brand-led growth across three big bets: Peet’s, L’OR, and our 10 strategically selected local icons led by Jacobs.