Hypebeast Ltd. is a global contemporary-culture company founded in 2005 and publicly listed in Hong Kong in 2016. The Group brings together media, creative services, commerce, cultural intelligence, brand building, merchandise, and physical experiences. Its businesses include Hypebeast and its media network, Hypemaker, HBX, Hypemind, Hyperoom, and Hypebeans. Across these businesses, the Group brings people closer to contemporary culture through the stories it tells, the products it curates, and the experiences it creates.
Hypebeast is looking for a commercially driven and culturally fluent Brand Partnerships Manager to join our team in Singapore.
This is an individual contributor role focused on driving business growth for Hypebeast across Singapore and Southeast Asia through integrated partnership solutions, from media and branded content to creative production and experiential activations. You will work closely with brands and agencies across fashion, sportswear, beauty, retail and lifestyle, and partner with our Brand Partnerships teams across APAC.
You'll represent Hypebeast, one of the world's leading cultural media platforms, and Hypemaker, a global full-service creative agency that helps brands tell stories that resonate with today's generation.
Responsibilities:
Lead Generation & New Business - Proactively identify and develop new client opportunities with brands and agencies in Singapore and the wider Southeast Asia region.
Account Growth - Grow existing accounts through renewals, upselling and long-term partnerships to achieve individual and business targets.
360° Partnership Sales - Sell online and offline solutions across Hypebeast's media properties, Hypemaker creative production, events and owned IP.
Sales Ownership - Manage the entire sales cycle: prospecting, brief interpretation, proposal writing, pitching, negotiation and deal closing.
Internal Collaboration - Translate client requirements into clear briefs for the Creative, Editorial and Account Servicing teams, and work with them to deliver campaigns from beginning to end.
Pipeline & Reporting - Keep the sales pipeline, proposals and campaign schedules up to date in internal systems, and share new business updates at weekly team meetings.
Regional Collaboration - Work with Brand Partnerships teams in Hong Kong, Greater China and Korea on regional briefs and shared accounts.
Market & Cultural Intelligence - Stay ahead of market trends, client needs, cultural shifts and competitor movements to identify new opportunities.
Brand Representation - Act as the face of Hypebeast and Hypemaker in Singapore: in client meetings, at industry events and in the wider client community.
Requirements:
5+ years of experience in brand partnerships, media sales, or media/agency business development; experience in fashion, lifestyle or digital media is a plus.
Active and trusted network with brands and agencies in Singapore; relationships across Southeast Asia are an advantage.
Fluent in written and spoken English; Mandarin or another Southeast Asian language is a plus.
Strong understanding of integrated campaign sales across digital, social, content and experiential.
Proven track record of meeting or exceeding sales targets.
Excellent communication, presentation and negotiation skills.
Able to work independently and manage multiple accounts and deadlines at once.
A genuine passion for fashion, streetwear and youth culture.
If you think you’ve got what it takes, please provide your cover letter, CV, and expected salary.
This position is based and located in Singapore. Candidate must be eligible to work in Singapore.
Personal data collected is for recruitment purposes only.
