Brand Partnerships Manager

(External Growth & Cultural Leverage) Location: US-based (remote friendly) Reports to: VP of Brand or CMO Works closely with: Social, Creative, Growth, Legal, Finance Role Summary The Brand Partnerships Manager is responsible for unlocking external attention, credibility, and distribution through creators, brands, and cultural partners. This role owns partnerships end-to-end—from identifying the right partners, to structuring deals, to launching and scaling what works. This is a commercial, relationship-driven role, not a brand governance role. What You’ll Own Identify and develop high-leverage partnerships with: Creators (long-term, not one-off UGC) Complementary brands Communities, events, and cultural platforms Pitch, negotiate, and structure partnership deals: Revenue share Affiliate / code-based Co-branded launches Content swaps Own partner lifecycle: Outreach → close → launch → optimize → renew Build repeatable partnership playbooks (what scales vs. one-offs) Coordinate internally to bring partnerships live: Creative briefs Launch calendars Distribution plans Track performance and ROI of all partnerships.