Brand Web & Email Designer

People Architects is partnering with a fast-growing, multi-brand consumer products company to recruit a Brand Web & Email Designer.

IMPORTANT: Professional proficiency in spoken and written English is required for this position. Candidates must be able to communicate effectively in English with US based team members and stakeholders.

We are looking for a hands-on Brand Web & Email Designer to help build and bring our Masterbrand to life across every customer touchpoint—from the Shopify storefront and landing pages to product and membership pages, email, SMS, and social. This role sits at the intersection of brand, ecommerce, and performance, ensuring the customer experience feels consistent, credible, and conversion-focused from the first click through checkout. The ideal candidate is both a strong designer and a builder who can develop the visual system and bring it to life across digital experiences.

Responsibilities

• Own brand execution. Take the chosen masterbrand identity and apply it consistently across web, email, packaging-adjacent, and social — building and maintaining a lightweight design system.
• Design and build the store. Design and build high-converting Shopify pages: landing pages, PDPs for the companion-supplement line, membership and quiz pages.
• Email & SMS design. Build branded, high-performing email and SMS templates in Klaviyo and keep them on-brand and on-spec.
• Templates & social. Create organic social templates and community assets so non-paid channels look as credible as paid.
• AI-assisted design. Use AI design tools to accelerate mockups, imagery, and production without breaking brand consistency.
• Protect the trust layer. Make sure the checkout and label experience reads calm, clinical, and trustworthy — the trust cue that converts.

What you'll ship in your first 90 days

• A launch-ready storefront and landing pages, plus the first companion-supplement PDPs.
• A Klaviyo email/SMS template set aligned to the brand.
• A lightweight, documented design system (colors, type, components, usage) the whole team can build against.

Minimum Requirements

• 4+ years in brand and/or web design for DTC/e-commerce, with a portfolio showing both identity work and shipped, converting pages.
• Hands-on Shopify experience: you build pages yourself (theme sections, and/or Replo, Shogun, or similar), not just hand off comps.
• Email design experience in Klaviyo (or comparable ESP) that is both on-brand and performance-minded.
• Expert in Figma; comfortable with working HTML/CSS (and Liquid a plus).
• Strong systems thinking — you keep things consistent as they scale.
• Several hours of daily overlap with US business hours.

Preferred Qualifications

• Experience in health, wellness, or supplements — designing trust in a skeptical category.
• Conversion-rate optimization experience (A/B testing page variants).
• Motion or basic video for organic/social.

How we work

• AI-forward by default. Small, senior, in-house team — you are a hands-on maker (individual contributor), not a manager. We hire doers who ship, not strategists who delegate.
• Velocity over perfection. We move in fast test-and-learn cycles. Output volume and iteration speed are as important as polish. You are comfortable producing many variations and killing what does not work.
• Compliance is the job, not a hurdle. This is a regulated health category. Every public-facing asset is pre-reviewed by legal counsel before it ships. You draft to survive that review — structure/function language only, required disclaimers in place, and you never fuse a companion supplement to the prescription drug.
• Remote with US overlap. Remote / offshore, contractor or full-time. You keep several hours of daily overlap with US business hours (roughly 9am–5pm ET) for live collaboration with the GM, media, and counsel.

Location: Remote

Equal Opportunity Statement: We are committed to a diverse and inclusive workplace. People Architects and our clients are equal opportunity employers and do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Applicants for employment with any of People Architects or its clients will never be asked to provide money (even if reimbursable) as part of the job application or hiring process.

No external agencies/3rd parties.