Business Analyst - Marketing Analytics and Automation (Remote)

About Namou Properties Namou Properties is a growing real estate company focused on innovation, smart investment opportunities, and building data-driven systems that improve how we operate and scale. About the Role We are looking for a Business Analyst — Marketing Tracking & Reporting for a fully remote role — someone who's comfortable with data and systems, and who's excited to grow into a role that blends operations automation with marketing analytics . This is a hands-on, builder role: you won't just be reading dashboards, you'll be the one building the systems and tracking that produce them. You will split your time between: Automation & operations systems (n8n + workflows + data handling) Marketing tracking, attribution, and performance reporting We are not looking for someone who knows everything on day one — but we are looking for someone who is technically strong, highly curious, and excited to build and fix systems. What You’ll Do Automation & Operations Build, maintain, and optimize automation workflows using platforms such as n8n, Make, Zapier, or similar tools (n8n preferred). Support the implementation of AI-powered solutions to improve operational efficiency and communication. Write and run SQL queries to generate reports and insights for leadership. Maintain internal databases, knowledge bases, and existing workflows. Identify process inefficiencies and propose scalable solutions. Marketing Tracking & Reporting Audit and maintain tracking across key marketing channels including Meta, Google, LinkedIn, website forms, calls, and WhatsApp. Set up and troubleshoot tracking tools such as Google Tag Manager (GTM), GA4, Meta Pixel, Meta Conversions API (CAPI), Google Ads conversion tracking, and LinkedIn Insight Tag. Create and maintain a clean UTM structure for campaign attribution. Track lead actions including form submissions, WhatsApp clicks, phone clicks, and landing page conversions. Build and maintain dashboards in Looker Studio to monitor marketing performance. Prepare clear weekly reports and insights for management.