Business Development Manager

Business Development Manager Global Metalworking Fluids & Industrial Chemistry Position Summary Our client is a respected European manufacturer of metalworking fluids, coolants, industrial part cleaners, and rust preventative chemicals. They are seeking an experienced and self-motivated Business Development Manager to drive growth across their portfolio within the Precision Engineering space. This is a customer-facing, technical sales role focused on identifying customer needs, delivering tailored chemical solutions, and building long-term relationships within the industrial manufacturing and metalworking sectors. Based in the North UK region, this role offers the opportunity to lead sales expansion in a strategically important territory. The ideal candidate will combine strong technical knowledge with proven sales ability, capable of working independently while collaborating closely with technical service and product management teams. Key Responsibilities Develop and implement sales strategies to expand market share for metalworking fluids, industrial part cleaners, and corrosion inhibitors/rust preventatives Identify and pursue new business opportunities while managing and growing existing accounts Conduct on-site customer visits to assess applications, troubleshoot issues, and recommend optimal solutions Collaborate with customers on fluid trials, process evaluations, and system conversions Negotiate pricing, contracts, and supply terms to close deals and maintain profitability Monitor fluid maintenance programs, usage trends, and plant performance to ensure product effectiveness Coordinate with internal technical and service teams to deliver high-quality customer support Represent the company at trade shows, technical symposiums, and industry events Stay informed on market trends, competitor products, and regulatory updates Must-Haves Minimum 3 years' experience in industrial chemical sales, ideally with metalworking fluids, industrial cleaners, or rust preventative products CNC machining coolants and chemistry knowledge Strong understanding of machining, metal forming, and surface treatment processes Strong communication and interpersonal skills with a consultative sales approach Technically credible and comfortable engaging with engineers, plant managers, and purchasing personnel Self-starter with excellent organisational and time management abilities Able to work independently and travel regularly within assigned territory Professional demeanour with a commitment to delivering customer satisfaction Nice-to-Haves Familiarity with fluid maintenance systems and in-plant chemical management What's in it for you? Join a globally active manufacturer with a reputation for reliability and quality Be part of a medium-sized business where your work truly matters and your voice is heard Experience a people-first culture built on trust, respect, and long-term commitment Enjoy direct access to leadership and short decision paths Grow with us through continuous learning and technical training Work with a diverse portfolio of high-performance chemical solutions Benefit from competitive compensation and performance-driven incentives Department Sales & Business Development Locations United Kingdom Remote status Fully Remote Sectors Lubricants and Metalworking Fluid About Witan Search Witan Search is a specialist executive search and recruitment firm connecting top talent with leading companies in the chemicals, manufacturing, and personal care sectors. With deep industry knowledge and a global network, we help businesses secure professionals who drive innovation and growth. Our consultative approach ensures we understand each client’s unique needs, delivering candidates aligned with their goals. We prioritise integrity, transparency, and quality in every search.