Business Development Manager - Concrete Show Australia

Confident on the phone?

Enjoy finding new business?

Motivated by building something new and earning uncapped commission? We want to hear from you!

THE OPPORTUNITY

National Media is one of Australia’s fastest-growing companies, recognised in the 2025 AFR Fast 100. We create leading trade exhibitions that bring industries together, connect businesses with new customers and help brands grow.

We’re looking for an ambitious, commercially minded Business Development Manager to help establish and grow Concrete Show Australia, a dedicated B2B event for Australia’s concrete construction industry.

This is an opportunity to play a meaningful role in growing a new industry event, creating opportunities and turning your effort into measurable commercial results.

You’ll work with businesses across the concrete value chain, from equipment, machinery and materials suppliers to technology, formwork, reinforcement, precast and specialist service providers. You’ll help them connect with concrete contractors, construction businesses, engineers and project delivery teams.

Your role is to identify prospective exhibitors and sponsors, research decision-makers, pick up the phone, build relationships and convert opportunities into exhibition space and sponsorship sales.

This is a hands-on, new-business-focused sales role. You’ll build your own prospect lists, make consistent outbound calls and follow up with purpose. Success will come from creating opportunities, not waiting for inbound leads.

You’ll lead phone, video and face-to-face meetings, uncover clients’ commercial objectives and recommend exhibition or sponsorship opportunities that deliver value.

We’re not looking for an order taker. We’re looking for someone curious, resourceful and confident enough to open doors and close business.

WHAT YOU’LL BE DOING

• Winning new business: Map the concrete industry, research potential exhibitors and sponsors, identify decision-makers and create new opportunities.
• Picking up the phone: Make proactive outbound calls, introduce Concrete Show Australia and develop conversations with businesses that could benefit from participating.
• Meeting clients: Arrange and lead face-to-face and digital meetings to understand commercial objectives and progress opportunities.
• Selling with purpose: Recommend exhibition space, sponsorship and relevant activations based on each client’s audience, visibility and lead-generation objectives.
• Managing your pipeline: Build prospect lists, maintain disciplined outreach and follow-up, manage your CRM and negotiate and close deals.
• Growing relationships: Develop exhibitor and sponsor accounts into lasting commercial relationships as the event grows.
• Owning your results: Manage your sales activity, maintain accurate CRM records and take responsibility for achieving revenue targets.
• Working as a team: Collaborate with sales, marketing and event colleagues to strengthen the event proposition, campaigns and commercial performance.
• Representing the event: Attend industry meetings and occasional interstate events, and work onsite at Concrete Show Australia in Sydney.

WHO WE’RE LOOKING FOR

You enjoy developing new business, finding the right contacts and turning conversations into commercial results. Experience in B2B sales is valuable, but we also welcome ambitious people who can demonstrate initiative, resilience and the ability to learn quickly.

You’re the sort of person who takes the initiative, sets goals and gets on with the job. You understand that successful sales takes consistent activity, good research, persistence and the ability to handle rejection without losing momentum.

• Sales experience or potential: Proven new-business sales experience is welcome, but attitude, ambition, curiosity and work ethic matter more than years in a particular industry.
• Phone confidence: You’re happy picking up the phone, making cold or warm calls and speaking with decision-makers. You don’t need to be chased to make your calls.
• A hunter mentality: You like building your own lead lists, researching businesses and opening doors rather than relying on an existing book of clients.
• A proactive and disciplined approach: You maintain consistent prospecting, outbound calling and follow-up, and take responsibility for moving opportunities forward.
• Strong communication and presentation skills: You can build rapport, ask the right questions and present commercial opportunities confidently in person and online.
• Resilience and persistence: You can handle rejection, follow up professionally and keep moving towards your targets.
• Commercial awareness: You understand business objectives and can explain how an opportunity can deliver value.
• Ownership and accountability: You take responsibility for your pipeline, activity and results.
• Research skills and initiative: You can use LinkedIn and online research to find companies, understand their products and identify the right people to approach.
• Digital curiosity: You’re comfortable with Excel, CRM systems and business software, and interested in using AI tools to research smarter and work more efficiently.
• Flexibility to travel: You’re happy to travel interstate occasionally for client meetings and industry events.

You don’t need previous experience in exhibitions or the concrete industry. We’ll help you learn the market and our sales approach. What matters is your initiative, confidence, resilience and desire to succeed.

WHAT’S IN IT FOR YOU?

• Attractive base salary plus uncapped commission. Your performance can directly influence your earnings.
• A genuine opportunity to grow. Join an ambitious business with an expanding portfolio of events.
• Ownership and autonomy. Develop your pipeline, build relationships and take responsibility for your commercial success.
• A supportive, high-performing team. Work with people who value initiative, collaboration and results.
• Flexibility and respect. Enjoy a culture built on trust, transparency and accountability.
• An opportunity to build an industry event. Work with Australian and international businesses shaping the future of concrete construction.

READY TO MAKE YOUR MARK?

If you back yourself, enjoy finding new prospects, are comfortable picking up the phone and want to be rewarded for creating business, we’d love to hear from you.