Business Development Manager Italy - Public Transport Technology / ITS

Who are we?

Sales Line is a headhunting company operating across Italy and Europe, supporting over 140 SMEs and multinational companies.

Who is our client?

Our client is a publicly listed German technology company with approximately 40 years of experience, a strong international presence and a solid track record of growth.

The company develops advanced software and integrated solutions that support the digital transformation of public transportation worldwide.

Who are we looking for?

We are looking for a Business Development Manager Italy to lead the company's commercial expansion and become its key business reference in the Italian market.

This is a strategic, entrepreneurial opportunity to transform an existing local presence into a broader, structured commercial operation.

The successful candidate will operate with significant autonomy, building long-term customer relationships and creating the foundations for sustainable growth in close collaboration with international teams.

Are you already selling technology solutions to public transport operators and authorities in Italy?

Are you ready to move from managing a sales territory to shaping an entire market?

Must have?

• Proven experience selling technology solutions or complex B2B systems directly to Italian public transport operators and transport authorities, with an established network of customer relationships.

• At least 5 years of experience in public procurement and tender-related activities, combined with a strong business development background.

Want to know more? Read on…

What does the Business Development Manager Italy do?

• Define and execute the Italian market development strategy, establishing commercial priorities and identifying growth opportunities.

• Build and strengthen relationships with public transport operators, transport authorities and senior decision-makers.

• Develop a qualified sales pipeline, monitoring upcoming public tenders, investment programmes and market developments.

• Promote the company's portfolio of software and integrated mobility solutions, including ticketing, fleet management and passenger information systems.

• Drive new customer acquisition and grow existing strategic accounts through cross-selling, upselling and additional projects.

• Support international bid teams with market intelligence, competitive analysis, customer insights and commercial guidance.

• Collaborate with global sales, engineering and project delivery teams to develop tailored proposals and support complex negotiations.

• Coordinate customer requirements and commercial activities through the handover to the responsible sales and proposal teams.

• Represent the company at industry events and conferences, strengthening its visibility in Italy.

• Coordinate marketing campaigns and customer engagement initiatives to support market development.

• Maintain oversight of the existing automatic passenger counting (APC) business while expanding into larger integrated projects.

Ideal candidate

• At least 5 years of relevant experience in public procurement, tender management and complex B2B sales.

• Established customer relationships with Italian public transport operators and transport authorities, with direct access to key decision-makers. This is a mandatory requirement.

• Background in technology providers serving public transportation, intelligent transport systems (ITS), or companies supplying complex B2B solutions to the sector.

• Proven success in consultative enterprise selling, business development and strategic account management.

• Experience selling software or integrated technology solutions, preferably in ticketing, fleet management or mobility systems.

• Strong understanding of complex tender processes, multiple stakeholders and extended sales cycles.

• Entrepreneurial mindset, strategic vision and the ability to independently develop a market with a high degree of ownership.

• Excellent negotiation, communication and stakeholder-management skills.

• Structured and commercially focused approach, balancing long-term market development with shorter-term opportunities.

• Fluent Italian and English, both written and spoken.

• Willingness to travel extensively throughout Italy and occasionally to Germany.

What do we offer?

• A high-impact role with the opportunity to become the key commercial reference for Italy

• CCNL Commercio

• Annual gross salary (RAL): €80,000–€90,000

• Annual performance bonus of 10–15%.

• Company car and additional benefits

• An international working environment with direct exposure to global leadership and specialist teams.

• Professional development opportunities and potential progression towards broader commercial or management responsibilities.

Work location

Verona, Italy – flexible location across Italy.

Candidates based throughout Italy will be considered. Proximity to Verona is preferred but not mandatory.

Remote working is fully supported. For candidates based outside the Verona area, office attendance is required only once or twice a month.

Approximately 50% travel across Italy is required, plus occasional visits to Germany.

This job advertisement is open to candidates of all genders (Italian Legislative Decree 198/2006).