Content & Community Creative

++addmore is a startup launch & marketing & design studio.

We work with ambitious founders and teams building things that aren’t always easy to explain: from AI and deeptech to new products, categories and ventures.

We help turn those things into something people understand, remember and want.

Now we’re looking for someone to do the same for ++addmore itself.

The role

We want to become much better at showing what happens inside ++addmore.

The launches. The thinking behind the work. The founders we meet. The opinions we have. The things that go wrong. The things we’re proud of. The people behind it all.

Your job is to find those stories and turn them into content people want to watch, read and interact with.

You’ll own most of ++addmore’s day-to-day content and community, while occasionally jumping into client projects when content is part of a launch or campaign.

This isn’t a role where someone hands you a content calendar and asks you to execute it.

We want someone who sees something happening in the studio and thinks: we should make something out of this.

What you’ll do

• Own ++addmore’s content from idea to publish.

• Turn our work, opinions, projects and people into strong content formats.

• Put the ++addmore team, founders and clients in front of the camera and make them actually look and sound good.

• Come up with concepts, hooks, series and recurring formats.

• Shoot and edit short-form video yourself.

• Capture behind-the-scenes moments during launches, workshops, events and client work.

• Repurpose bigger ideas into multiple pieces of content across LinkedIn, Instagram and other relevant channels.

• Manage the ++addmore community: comments, replies, conversations and the people regularly interacting with the brand.

• Spot conversations, trends and topics in the startup and tech ecosystem that ++addmore should have an opinion on.

• Create simple visual content yourself in Figma when a designer really isn’t necessary.

• Work closely with marketing, design and the founders to build their personal brands alongside ++addmore.

• Occasionally create content for our clients as part of launch campaigns, events or growth experiments.

• Track what works and continuously make the content sharper.
  
  

You’ll probably fit if

You’re genuinely interested in startups, technology and the people building new things.

Not because it’s the industry you happened to end up in, but because you naturally follow what’s being built, launched, funded and talked about.

You understand that good B2B content doesn’t need to feel corporate.

You know how to make smart people interesting on camera.

You can recognise a good story before someone has written a brief for it.

You’re comfortable filming with a phone or camera and can edit your own work without having to send every cut to someone else.

You have enough visual taste to open Figma and make a simple carousel, graphic or thumbnail that doesn’t make our designers nervous.

You understand the difference between posting content and building an audience.

You pay attention to comments, DMs, recurring faces, conversations and what a community starts responding to.

And most importantly: you’re proactive.

You don’t wait for someone to tell you that something is worth capturing.

Things we care about

• Strong storytelling instincts

• Short-form video

• Shooting & editing

• Social-first thinking

• Copywriting: ideally FR and/or NL + EN

• Community management

• Figma basics

• Startup & tech curiosity

• Personal branding

• Content distribution

• An unhealthy amount of internet awareness

• Taste

AI should also be a normal part of how you work: whether that’s researching, ideating, editing, repurposing or finding faster ways to make better content.

Experience

We care much more about what you’ve made than where you studied.

You might come from an agency, startup, media company or just have spent the last few years building very good things on the internet.

Around 2+ years of relevant experience would probably make sense, but a great portfolio matters more than the number. Without a portfolio, we will unfortunately not be able to consider your application. You’ll need to show us work you’ve actually created.

What this role can become

We don’t just want someone to keep our socials alive.

The ambition is to make ++addmore one of the most interesting startup, design and marketing brands to follow in Belgium, and increasingly outside of it.

You’d have a lot of freedom to shape what that looks like.

New formats. Founder content. Interviews. Events. Series. Experiments. Maybe things we haven’t thought of yet.

If you want a job where content means “three LinkedIn posts a week,” this probably isn’t it.

If you want to build the voice, audience and media presence around a fast-moving startup studio, we should talk.