Content Specialist (Barcelona)

Who we are

We are an international consulting firm specialized in driving the evolution of business models for large and medium-sized companies. We help our clients improve their competitiveness by connecting strategy, communication, design, technology, and data, always with a practical, impact-driven approach.

With a team of more than 2,000 professionals across different countries, we work on end-to-end projects, supporting our clients from strategic definition through implementation, measurement, and continuous optimization. Our goal is to turn data and insights into business decisions that deliver tangible results.

On this occasion, we are managing the recruitment process on behalf of Zurich Duo, who are looking to strengthen their team with a new addition to cover this position.

Our role is to lead the selection process, identifying and assessing candidates whose experience, skills, and profile best match the requirements of the position and the needs of Zurich Duo.

Therefore, while we are managing the recruitment and selection process, the successful candidate will join Zurich Duo directly and the position will be within the Zurich Duo team.

Zurich Duo is Zurich’s in-house agency, responsible for conceptualizing, designing, and delivering creative, digital marketing, and customer experience projects across international markets.

Operating like a startup within a major global corporation, Zurich Duo combines an agile, dynamic, and entrepreneurial environment with the resources, expertise, and stability of a leading global company.

It brings together the best of both worlds: the energy and flexibility of a young, fast-moving company, with the scale, support, and opportunities of an established industry leader.

About the Role

We’re looking for a Content Specialist who enjoys developing ideas for social media and transforming strategic briefs and executes relevant and platform-native content.

Someone deeply connected to digital culture, with strong creative judgment and the ability to turn concepts into engaging content across platforms such as TikTok, Instagram, Reddit and emerging social channels.

What will your mission be?

To bring creative strategy to life through social content, developing ideas, assets and platform-specific executions ensuring the content remains true to the original creative vision.

What are we looking for?

● Around 3-4 years of experience creating content for social media platforms.

● Strong graphic design skills through editing softwares (Photoshop, Lightroom, Illustrator).

● Ability to develop ideas from concept to storyboard and final execution.

● Experience in copywriting and visual storytelling.

● Strong understanding of native formats for TikTok, Instagram, Reddit and other social platforms.

● Strong visual judgment and understanding of platform-specific content behaviours.

● Ability to collaborate effectively with strategy, insights, design, production and project management teams.

● Organized, proactive and execution-oriented mindset.

● Very high/native level of English, as all the copy and content will be developed in this language.

Responsibilities

● Transform Creative Strategist briefs into executed social media assets.

● Develop storyboards, scripts, post concepts, copy and visuals.

● Create, adapt and optimize content for TikTok, Instagram, Reddit and other channels.

● Develop content proposals for editorial calendars based on defined content territories.

● Develop all the copywriting for all the social media pieces.

● Work closely with videomakers to develop short-form video content.

● Adapt content to the formats, codes and behaviours of each platform.

● Ensure final assets are consistent with the creative idea, brand tone and channel requirements.

Technical Requirements

● Experience creating content for brands or clients.

● Experience designing and developing social media content from scratch with Photoshop, Illustrator, Lightroom, Canva etc.

● Strong understanding of social media formats, trends and platform dynamics.

● Ability to write copy and develop visual narratives across channels.

● Experience developing storyboards, scripts and social content concepts.

Familiarity with video editing tools such as CapCut, Premiere, etc

We will especially value

● Experience in social media content creation in creative agencies, social media agencies or in-house.

● Strong creative sensibility and visual taste.

● Very high level of English.

● Interest in digital culture, emerging platforms and content trends.

● Ability to collaborate in multidisciplinary teams and fast-paced environments.

In line with our commitment to diversity, equity, and inclusion, we encourage everyone to apply, especially candidates from groups that have been traditionally underrepresented, including LGBTQ+ individuals and people with disabilities.