Conversion Copywriter | Mid-Senior

The Marketing department aims to encourage the world to be as enthusiastic about our products as we are. We have more than twenty different teams with specific areas of focus. Our teams are sharp, highly skilled, and data-driven, focusing on customer acquisition and monetization initiatives. Main Responsibilities Write to convert: Craft original, clear, and high-performing copy for landing pages, paid ads, app store descriptions, newsletters, and social media. Drive the experiments: Partner closely with the Conversion Rate Optimization (CRO) team to write copy variants for A/B tests and website experiments. Master the data: Follow a data-first approach. Use qualitative and quantitative insights to decide whether a headline needs to be witty or blunt. Optimize for search: Create SEO-friendly content that ranks well without sounding robotic. Prioritize and deliver: Juggle multiple tickets and projects simultaneously in a fast-paced agency-style environment. Research and adjust: Keep up with the cybersecurity world and our competitors to ensure our messaging is always one step ahead. Core Requirements Native-level English skills. 2+ years of experience in conversion copywriting — experience in consumer technology is a plus. A "performance over poetry" mindset. You prefer succinct writing that drives action over long, complex prose that makes readers sigh. Stakeholder management skills. You are comfortable taking a vague request from a product manager and turning it into a sharp value proposition. Experience with testing. You understand the basics of A/B testing and aren't afraid to kill your darlings if the data says a different headline works better. Adaptability. You can switch between different tones and formats quickly and work independently as well as in a team. Resilience. You can handle feedback from multiple directions and iterate quickly. Critical thinking. You have creative problem-solving skills mixed with a heavy dose of common sense. What We Offer Innovate with industry leaders Work alongside global experts to build world-leading cybersecurity tools, impacting millions of users around the world. Learn & grow Boost your skills via our extensive training programs (online and offline) & other resources. Benefit from mentorship and career-switch opportunities to grow within the company. Work from anywhere Recharge with a change of scenery – choose work from any location when you feel a need to power your creativity and drive. Physical well-being Fuel your active lifestyle with online workouts led by our Physical Well-Being experts. Unlock a variety of sports and wellness facilities, like gyms, swimming pools, and fitness classes, with the Multisport card. Mental & emotional health Nurture your mind with free psychologist consultations, dedicated mental health events, and premium access to top-rated wellness apps like Calm, Headspace, and Mindletic. Premium healthcare Receive private health insurance giving you peace of mind for your health needs. Joyful moments – special treats Celebrate life’s big moments with special gifts from us on your birthday, anniversary, and other major events, such as weddings or the arrival of a new family member. Company events & team-building Experience iconic Nord Security celebrations, team-buildings, and knowledge-sharing events, nurturing bonds that fuel our success. Workation Embark on a legendary company getaway abroad, filled with exciting activities, live concerts, engaging workshops, and epic time together. Kindly refer to our Privacy Notice for Recruitment Candidates for comprehensive information regarding our data handling procedures throughout recruitment processes. We expect all candidates to provide accurate and complete information during the recruitment process. While limited use of AI tools to refine application materials is acceptable, candidates remain fully responsible for ensuring that their submissions reflect their own qualifications, skills, and experience. Any failure to do so may negatively affect participation in the recruitment process. If broader AI assistance is allowed for a particular role or stage, we’ll let you know in advance. By submitting your application, you acknowledge that it may be processed using automated tools for evaluation purposes. As part of our recruitment process, we may use an AI-based application review tool to help assess applications based on skills and experience relevant to the role. This technology is used to support - not replace - human decision-making, and every application is ultimately reviewed by a recruiter. If you would like more information about how AI is used in this process or wish to exercise your rights under applicable data privacy laws, please contact us at [email protected] . Should you prefer to opt out of the automated evaluation, please submit your application directly to [email protected] .