Copy writer & creative strategist

s:
✍️ A strong copywriter above all else — persuasive ads, hooks, headlines, landing pages, email sequences, and video scripts. This is the primary skill we are hiring

for.📢 Experienced writing for paid advertising environments, especially Meta, Instagram, and YouT

ube.📊 Able to show real performance data behind their writing — screenshots, case studies, CPL improvements, conversion rates, ROAS, or other measurable outco

mes.🎓 Experienced with coaching, consulting, EdTech, info-products, or personal bra

nds.🧠 Strong at identifying audience psychology — pain points, desires, objections, and buying triggers — and turning that into c

opy.🎥 Comfortable writing UGC-style scripts, VSLs, short-form video scripts, static ad copy, landing page copy, and nurture sequen

ces.📈 Analytical enough to understand why a piece of copy works — and why it stops work

ing.🧪 Constantly testing new hooks, angles, formats, and narrati

ves.📱 Aware of social media and content trends, and able to tell a trend worth testing from no

ise.🤖 Comfortable using AI tools (ChatGPT, Claude, Gemini) — while knowing when human judgment and craft matter m

ore.🗣️ Fluent in written and spoken Eng

lish.⏳ Experience: 1–3 years writing copy in a performance or digital marketing environment. If you're early in your career but your writing and performance data speak for themselves, apply an</p>

way.
📝 Key Responsibilities1️⃣ Copywriting — Your Cor

he role
✍️ Write and own the copy that actually ships: hooks, ad copy, headlines, video scripts, UGC scripts, landing pages, and nurture s

equences.⚡ Write at volume and at speed — this is a role for someone who enjoys the daily craft of writing, not occasional big-idea

projects.🎬 Write with the final production in mind, so scripts are practical for editors, creators, and d

esigners.🔄 Rewrite and sharpen existing copy based on how it p

erformed.📢 Adapt winning organic content into paid advertis

ing copy.🗂️ Maintain the copy bank — hooks, angles, and winning lines saved and

reusable.2️⃣ Creative Strategy — The Thinking Behind t

he Writing 🧠🔍 Develop messaging angles and creative concepts from audien

ce research.💎 Build creative frameworks designed to attract higher-disposable-income, buying-read

y audiences.💡 Contribute ideas for Meta, Instagram, YouTube, and emergin

g platforms.🎨 Write clear creative briefs for designers and vi

deo editors.🎯 Ensure every creative has a clear objective, audience, angle, and des

ired action.3️⃣ Performance Analysis &

Optimization 📊📈 Analyze how your copy performed and identify what dro

ve the result.🚨 Diagnose why a previously winning script or hook begi

ns to decline.📊 Work with metrics such as CTR, CPC, CPM, CPL, CPA, conversion rate, ROAS, and

lead quality.🧪 Run structured A/B tests across hooks, angles, offers, scripts, headlines, formats, CTAs,

and messaging.🔄 Turn what the data says into yo

ur next draft.4️⃣ Trend & Compe

titor Research 🔎📱 Track trends in the coaching, creator, and info-pr

oduct ecosystem.👀 Monitor competitor ads and identify pattern

s worth testing.💡 Recommend new creative opportunities befor

e they saturate.5️⃣ Cross-Function

ork closely with:
📊 Performance Market

ers / Media Buyers🎯 Strategist

s / Client Succ

ess🎥 Video Editors🎨

Graphic Designer

s💻 UI/UX Designers📋 Account / Operati