Digital Growth Marketing Specialist

AI + Performance + Data = This role We are seeking dynamic and analytical professionals to join our team as a Growth Marketing Specialist. This hybrid role combines the strategic aspects of growth marketing with the technical expertise of AI applications. The ideal candidate will be proficient in AI-driven marketing strategies, capable of integrating AI tools into marketing campaigns, and developing automations to optimize performane. AI Tool Exploration & Experimentation: Research, test, and implement AI tools to optimize campaign performance and enhance user experience. Omnichannel Growth Strategy Development: Design and execute comprehensive marketing strategies across various digital platforms to drive user acquisition and revenue growth. Cross-Functional Collaboration: Work closely with tech teams to develop and execute growth strategies that align with business objectives. Campaign Performance Management: Oversee the technical aspects of campaign performance, including setup, monitoring, and optimization. Bachelor’s degree in Marketing, Computer Science, Data Science, or a related field. Proven experience in growth marketing, with a strong understanding of digital marketing channels and analytics (Google Ads, META Ads, Tik Tok Ads) Strong understanding of AI tools and their application in marketing. Proficiency in CRM platforms (e.g., Salesforce, HubSpot) and marketing automation tools. Strong analytical skills and proficiency in data analysis tools (e.g., Google Analytics, Google Tag Manager, Data Studio). Excellent communication skills and adaptability to new technologies. Good to Have: A foundational understanding of coding and software development principles to facilitate effective collaboration with technical teams. Opportunity to work on innovative projects with a focus on AI-driven marketing. Flexible working arrangements, including remote work options. Competitive salary and professional development opportunities. About Inbound Hunters: Inbound Hunters is a forward-thinking digital consultancy based in Athens, Greece. Our mission is to empower businesses to thrive in the digital marketplace by leveraging cutting-edge technologies and data-driven strategies. Our Services: Think: Strategic Planning & Market Research Build: Digital Asset Development Grow: Performance Marketing & SEO Scale: Advanced Analytics & AI Automation