Digital Marketing Specialist

Digital Marketing Specialist (Maternity Cover – 12 Month Contract) EMEA Marketing Team | Athens, Greece (Hybrid) Join LRQA and help shape a safer, more sustainable future. At LRQA, we partner with some of the world's leading organizations to manage risk, drive performance, and build trust. As a global leader in assurance, certification, cybersecurity, inspection, and training services, we're transforming the way businesses navigate an increasingly complex world. We're looking for an experienced Digital Marketing Specialist to join our EMEA Marketing team on a 12-month maternity cover contract. Based in Athens, Greece, this hybrid role offers the opportunity to work across multiple markets, collaborate with international teams, and contribute directly to lead generation, brand awareness, and business growth throughout the region. If you're a digitally savvy marketer who thrives in a fast-paced B2B environment, loves using data to drive decisions, and enjoys working across multiple channels, we'd love to hear from you. What You'll Be Doing As a key member of the EMEA Marketing team, you will plan, execute, optimize, and report on integrated digital marketing activities that support commercial growth and strengthen LRQA's market presence. The role will involve managing digital channels, supporting regional campaigns, and driving measurable marketing performance. Key Responsibilities Execute and optimize multi-channel digital marketing campaigns across EMEA markets Manage and update digital assets including websites, email campaigns, social media channels, marketing automation platforms, and other digital tools Support lead generation and pipeline growth through targeted demand generation campaigns Monitor and improve website performance, user experience, SEO, SEM, and conversion rates Manage and localize digital content to maximize engagement across diverse markets Analyse campaign performance and provide actionable insights using platforms such as Google Analytics, social media analytics, CRM, and marketing automation tools Collaborate closely with regional marketing colleagues, sales teams, global digital specialists, and external agencies Ensure consistent brand application across all digital touchpoints Identify opportunities for innovation and continuous improvement across channels and customer journeys What We're Looking For: Essential Requirements: 5+ years' experience in digital marketing, campaign execution, or demand generation within a B2B environment Strong experience managing: Websites and CMS platforms Social media marketing Email marketing and marketing automation SEO and SEM campaigns Analytics and performance reporting Hands-on experience with tools such as: Google Analytics Marketing automation platforms (Pardot, HubSpot, or similar) CRM systems (Salesforce, Dynamics, or similar) SEO and social media management platforms Proven ability to deliver measurable marketing results and optimize campaign performance through data-driven decision making Strong communication skills and ability to work effectively across international teams Fluent English (written and spoken) Bonus Points If You Have Professional proficiency in French Experience working across multiple European markets Experience within professional services, assurance, compliance, certification, inspection, or technical B2B sectors Experience with website UX, CRO (conversion rate optimization), or customer journey optimization Why Join LRQA? Be part of a globally recognized organization operating in more than 50 countries Work with talented marketing professionals across EMEA and globally Gain exposure to international campaigns and diverse industries Hybrid working model based in Athens Collaborative, supportive, and inclusive culture Opportunity to make a real impact during an exciting period of growth and transformation for LRQA Pre-Employment Checks If you are successful in securing a role with us, we will carry out pre-employment checks in accordance with what is allowed under local law. These checks will include, (as permitted):- right to work, identification, verification of employment history, education, and criminal records. We may involve the third-party supplier to run the background checks as needed and your data will be retained for a period as needed for the purpose of employing you. Your data will be stored in accordance with all relevant privacy legislation. Please contact us if you have any questions or concerns. Ready to Apply? If you're an experienced digital marketer looking for an exciting international opportunity where you can make an immediate impact, we'd love to hear from you. Apply today and help shape a better future together with LRQA.