Digital Marketing Business Development Manager

Job Title: Digital Marketing Business Development Manager

Location: South Africa

Working Hours: 9am - 5pm US Eastern Time | 3pm - 11pm SAST

Working Pattern: Fully remote

Reporting Manager: Business Development Director

Equipment: Successful candidates will be required to have their own remote working set up including a laptop and second screen

Salary: R27k - R37k gross per month depending on your experience + commission

About Our Client

Every decision our client makes for their own clients is backed by data, research, and industry best practices. They follow every Google algorithm update, track every paid social trend, and stay close to every shift in the AI search landscape so their clients don't have to.

Our client has helped companies of all sizes grow, from Fortune 50 brands to early-stage VC-backed startups. Our client’s services span paid media (Google, Meta, LinkedIn), SEO, CRO, creative, email marketing, and AI search. Our client’s target audience are typically CMOs, Marketing Directors, and Growth leaders at companies spending $5K or more per month on digital marketing, primarily in SaaS, fintech, e-commerce, health and wellness, and the talent economy.

Our Client’s Values:

• Futuristic
• Mathematical and growth-oriented
• Radically honest and approachable
• Hyper-focused in our zone of genius

Role Overview

You will own the end-to-end sales process, from first touch to signed contract, for a book of inbound and outbound leads generated through multiple channels, including our client’s ABM platform, agency matching marketplaces, a steady stream of referrals, and cold outbound efforts. The sales process is consultative and data-driven.

After a discovery call, you will present a custom audit (SEO, AI Search, Email, CRO, Paid Media, or a mix) to your prospect that paints a clear picture of where they are, where they could be, and how our client’s solution gets them there. You will need to understand the substance of those audits well enough to customise them, present them with confidence, and field sharp questions from VP-level and C-suite buyers. The audit is your biggest competitive advantage in the sales process - and the best BDMs treat it that way.

The average deal cycle is four to five weeks. You will manage roughly 15 to 20 qualified opportunities at a time in HubSpot, track every interaction, and maintain a disciplined pipeline.

A steady amount of leads are provided - you are not expected to be a full-time prospector - but there will be periods where you need to build a pipeline yourself through warm outreach and re-engagement of past prospects. This is not an account management role. Once a client is onboarded, they move to our Client Success team. Your job is to close.

Key Responsibilities

• Run the full sales cycle from first call through signed contract: discovery, audit presentation, negotiation, and close
• Present free, customised audits (AI Search, PPC, Email, CRO, Social) to qualified prospects and use them as the foundation for the sales conversation
• Manage your pipeline rigorously in HubSpot - deal stages, next steps, close dates, and contact information must always be current
• Qualify inbound leads and determine fit based on budget ($5K+/month minimum), decision-making authority, and marketing maturity
• Self-generate pipeline when needed through warm outreach, re-engagement of closed-lost leads, and referrals
• Collaborate with the Client Success and channel specialist teams on upsell and renewal opportunities for existing clients
• Stay current on the service offerings, pricing, and evolving capabilities - especially as they grow their AI Search practice
• Hit monthly, quarterly, and annual revenue targets
• Contribute feedback from the field to help improve lead quality, audit process, and sales collateral

Requirements

• 3+ years of B2B sales experience, with a proven track record of carrying and hitting a monthly quota
• Direct experience with growth or performance digital marketing, either selling it (agency or SaaS) or managing it (as an account manager or in-house marketer). You don't need to build campaigns yourself, but you need to understand paid media, SEO/AI Search, Email, and CRO well enough to hold a credible strategic conversation with a CMO
• Comfortable presenting and defending data-driven audits and strategy recommendations to VP-level and C-suite buyers
• Proficient with Google Suite, Slack, and HubSpot (or a comparable CRM). HubSpot experience is strongly preferred - our client uses it as the system of record for everything
• Fluent with AI tools and willing to use them to work more efficiently. They use AI across the team and expect their BDMs to do the same
• Polished written and verbal English. Their clients are primarily US and Canadian companies, and communication quality reflects directly on their brand
• Self-directed and comfortable operating without hand-holding. Remote role; managing your own calendar, pipeline, and priorities without daily supervision is essential
• Resilient, emotionally intelligent, and committed to a long-term engagement. Our client invests heavily in onboarding and coaching, and they are looking for someone who wants to grow with them

Nice to have

• Experience selling to or working alongside VC-backed tech startups - a big segment of their client base, and the sales conversation tends to be different than with established enterprises
• Familiarity with agency sales
• Experience selling or working with AI-driven marketing tools or services
• Experience using call intelligence tools (Gong, Fireflies, or similar) to review and improve sales conversations

Working setup & equipment

• This is a fully remote position
• Candidates are expected to have a functioning laptop to work on
• Candidates are expected to have a secondary screen
• Candidates are expected to have a stable internet connection at all times and alternative power sources to avoid connectivity issues

Why work for our client?

• A fully remote, async-friendly work environment where performance is what gets rewarded
• An executive team that has scaled startups before and is actively building the organisation into a dominant player in the digital marketing agency space
• Weekly education, book clubs, online courses, and access to a team of skilled marketers and sales leaders who are invested in your development
• Real opportunities to grow into a senior BDM or leadership role as they scale
• Access to AI tools, modern sales technology, and a team that is genuinely excited about what we're building