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Digital Marketing & Communications Specialist (Temporal 18 months)

Orbia
Posted 4 hours ago
🇲🇽Mexico🏢Hybrid📁Marketing
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Digital Marketing & Communications Specialist (Temporal 18 months) We usually respond within 2 hours About Orbia: Orbia Advance Corporation is a Purpose-led company with big aspirations. We are out to advance life around the world while maximising value to our shareholders, customers and employees. The Company is passionate about the topics that define how people will live and thrive tomorrow: the future of cities, buildings, agriculture, and materials. Orbia Advance Corporation has five business groups which offer innovative solutions across multiple industries including building and infrastructure, data communications, chemicals and more. In 2018, Orbia Advance Corporation bought a majority stake in Israeli-based Netafim, the world’s leader in drip irrigation, and is helping the world ‘grow more with less’ as it helps to solve food and water scarcity. Orbia Advance Corporation has operations in 41 countries with more than 22,000 employees. We started as a producer of commodities and have evolved to become a provider of innovative solutions that address the global issues of rapid urbanisation, water and food scarcity, and a growing and aging population. We’re already a global leader in Polymers, Fluor, Building & Infrastructure, Datacom, and Precision Irrigation. We have embarked on a CEO-led transformation, as part of our journey to become a truly purpose-led, future fit company. Purpose OF&EM is looking for a proactive and hands-on Digital Marketing & Communications Specialist to support the Global MarComm team during a period of high activity and transformation. This role will play a key part in executing and optimizing digital initiatives across multiple channels, supporting content development, campaign delivery, and performance tracking. The ideal candidate combines strong operational skills with a data-driven mindset and the ability to work effectively in a global, cross-functional environment. Key Responsibilities Digital Campaign Execution Support the planning and execution of multi-channel digital campaigns (web, social media) Coordinate with internal stakeholders and external agencies to ensure timely and high-quality delivery Adapt global content for different regions, audiences, and channels Content & Website Management Create and edit digital content aligned with brand guidelines and tone of voice Support website updates and content publishing via CMS (e.g. Contentstack) Ensure content consistency, accuracy, and SEO alignment across digital platforms Social Media & Editorial Planning Contribute to the development and execution of editorial calendars Support social media content creation (including visuals), scheduling, and monitoring Track engagement and suggest improvements to increase visibility and impact Performance Tracking & Reporting Monitor and analyze campaign performance (traffic, engagement, conversions) Prepare regular reports with clear insights and actionable recommendations Support continuous optimization of digital activities based on data Cross-functional Collaboration Work closely with Business Units, regional teams, IT, and external partners Support alignment across global stakeholders and ensure consistency in execution Contribute to ongoing digital and content-related projects Knowledge and Experience requiered 3–5 years of experience in digital marketing and/or communications Fluent in English (mandatory); proficiency in Spanish and a third language is highly appreciated. Solid understanding of core digital channels: SEO, social media, web Experience working with CMS platforms and basic knowledge of CRM systems (e.g. is a plus) Good knowledge of paid media (Google Ads, LinkedIn Ads) Knowledge of graphic design tools (e.g., Adobe Creative Suite). Familiarity with marketing automation tools Interest/basic knowledge in AI tools applied to marketing and content creation Strong analytical mindset with the ability to interpret data and derive insights A hands-on contributor who can quickly integrate into the team and deliver from day one A collaborative team player able to work across regions and functions Someone who combines execution excellence with a continuous improvement mindset Proactive, detail-oriented, and solution-driven with excellent organizational and time management skills. Our Global brands: Dura-Line, Koura Global, Vestolit, Netafim, Alphagary, Wavin. They offer a broad range of value-added solutions and finished products that contribute to customers’ success and ultimate improve the quality of life for people around the world. Along its commitment to good citizenship, Orbia Advance Corporation delivers Total Value to customers, employees and investors worldwide, every day . Division Orbia Fluor & Energy Materials Department Marketing Locations San Luis Potosi, Mexico Remote status Hybrid Employment type Temporary Employment level Professionals San Luis Potosi, Mexico

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