Digital Marketing Executive (12 Month FTC)
- Hiring from
- United Kingdom
- Work type
- Hybrid
- Posted
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Location: London
Working Arrangement: Hybrid – 3 days per week in the office with Monday or Friday being a core day.
Contract: 12-month Fixed-Term Contract (FTC)
Salary: To be discussed with successful applicants during an initial screening call, at the client's request.
Key Responsibilities
- Support the day-to-day management of digital marketing channels, including websites, social media and email.
- Create and publish engaging social media content and build email campaigns.
- Support the planning and delivery of digital marketing campaigns, from briefing and creative development through to setting KPIs, execution and reporting.
- Work collaboratively with marketing and commercial teams to coordinate digital activity, manage stakeholders and ensure deadlines are met.
- Manage LinkedIn channels and email campaigns, including content planning, stakeholder coordination, campaign creation and approval processes.
- Support the planning and management of paid social media and digital advertising activity.
- Monitor, analyse and optimise social media and email performance, using data to identify opportunities for improvement.
- Deliver content amplification plans across organic and paid social, digital advertising and email channels.
Additional Responsibilities
- Gather feedback and insights across digital touchpoints, using market research and social listening tools where appropriate.
- Build strong relationships with stakeholders across marketing and other business functions to support effective collaboration.
- Work closely with content teams to ensure content is optimised for search engines, appropriately tagged and discoverable across digital channels, including social search.
- Share relevant digital marketing knowledge, insights and updates with internal stakeholders.
- Keep up to date with industry trends, platform developments and emerging technologies, providing recommendations to the wider team.
- Support digital training and knowledge-sharing sessions across the business.
- Attend meetings, provide cover during periods of leave and help ensure continuity across the team.
- Contribute to wider marketing projects and initiatives as required, identifying opportunities to improve processes and campaign performance.
Desired Skills & Experience
- Previous experience within financial services is essential, ideally within a corporate or regulated business environment.
- Demonstrable experience in social media and email marketing, including campaign creation, execution and performance reporting.
- Experience using marketing automation platforms such as Adobe Campaign, Salesforce Marketing Cloud, Eloqua or Marketo.
- Familiarity with digital analytics tools such as Google Analytics or Adobe Analytics, with the ability to interpret data and turn insights into actionable recommendations.
- Understanding of digital optimisation tools, paid media platforms, SEO, SEM and social media management tools such as Hootsuite.
- Experience working with content management systems (CMS), such as Sitecore, Adobe Experience Manager or similar platforms.
- An understanding of GDPR, data protection, information security, website accessibility and digital best practices.
- Strong analytical and problem-solving skills, with excellent attention to detail and the ability to manage multiple projects and deadlines.
- Excellent written and verbal communication skills, with the ability to explain technical concepts clearly to different audiences.
- Strong stakeholder management skills, with the confidence to collaborate across teams and build effective working relationships.
- A proactive and adaptable approach, with a continuous improvement mindset and an interest in emerging digital trends and technologies.
- A friendly, collaborative and approachable attitude, with the ability to work effectively with people from a variety of backgrounds.
About You
You are a proactive and digitally focused marketing professional who enjoys combining creativity, data and technology to deliver effective marketing campaigns. You have hands-on experience managing digital channels and are confident working with stakeholders to coordinate activity, monitor performance and identify opportunities for improvement.
You are organised, analytical and comfortable working in a fast-paced, structured environment where attention to detail, collaboration and adaptability are essential.
Please note: In line with the client's request, salary details will be discussed with successful applicants during an initial screening call.
