Digital Marketing Executive
- Salary
- £25K–£28K
- Hiring from
- United Kingdom
- Work type
- Hybrid
- Posted
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About Us
Finelight Media Group is looking for a talented and ambitious Digital Marketing Executive to join its expanding team in its Norwich-based office to work within the Data, Insight & Marketing team.
We are one of the leading B2B media groups, with offices in both the UK & US. For the last 25 years, we have partnered with internationally renowned brands such as General Motors, Toyota, McDonalds, and a wide range of fast-growing SMEs, providing them with our expertise across a wide range of media products and solutions.
Within the Finelight Media Group there are multiple industry-leading online magazine publications in the corporate space across key sectors, as well as two sister agencies with expertise across web design, digital marketing and data storytelling.
About The Role
In this social media and content-centric role as a Digital Marketing Executive, you’ll be a creative and eager marketeer, keen to showcase and develop your expertise. Your role will include collaboration with Studioworx (in-house agency) and the Client Services team on delivering marketing services to clients as well as working with the rest of the marketing team on various in-house projects. This is a fantastic opportunity for individuals looking to boost their career in digital marketing.
You should be highly organised and self-driven, able to operate and contribute across different spaces whilst having the freedom to be creative. Your responsibilities will include, but are not limited to:
Developing and managing social media profiles and online presence
Helping to develop and manage customer and internal social media objectives
Planning and delivering marketing campaigns and developing brand awareness
Monitoring social analytics tools to understand what’s working and refine strategies accordingly
Writing, editing, and curating engaging content that can be used across platforms
Content creation for customer services, news and products
Producing creative content including blogs, feature articles, social media posts, and promotional material
Assisting in the creation and execution of weekly and monthly newsletters and email campaigns
Assisting in delivering webinars and podcast
Assisting in the development of campaigns strategy
Reporting on progress of the various channels each month and consulting on strategy
Use Google Analytics, Google Ads, and other relevant platform for campaigns reporting
Staying up-to-date with the latest trends and changes with SEO and major social media platforms
Conducting simple keyword research and use SEO guidelines to increase web traffic.
Skills & Experience
Essential
Strong creative, writing and editing skills, with a keen eye for detail
Previous experience in social media management and content creation
Confident and effective communicator
Creative mindset and ability to collaborate on tasks, communicating effectively
Well-organised, proactive and adaptive to varying workload; demonstrating strong initiative
Ability to work independently and as part of a team
Passion for staying up-to-date with developments in web technology and social media
Knowledge of Photoshop, Canva, or other media editing software
Desirable
Previous experience in client management
A higher education qualification in a relevant field such as marketing, business or creative writing would be beneficial
Working knowledge of SEO, keyword research, Google Analytics, and email marketing
Benefits
Salary of £25,000 - £28,000 DOE
Hybrid working from Norwich HQ (2 days remote a week after probation)
25 days annual leave + Bank Holidays
Modern city centre offices
Gym Membership contribution scheme
Local food and drink corporate discounts
Free breakfast in the office on Fridays
Early finish every Friday at 3pm