Digital Marketing Specialist

Careers that change lives start here. Medtronic is a global leader in healthcare technology with a Mission to alleviate pain, restore health, and extend life. Our 95,000 employees work across more than 150 countries to put patients first — developing innovative medical technologies that improve the lives of 72+ million patients each year. Your unique talents will help shape the future of healthcare while building a career grounded in purpose, growth, and impact.

A Day in the Life

As a Digital and Social Media Specialist within Medtronic's Multichannel Marketing team, you will play a pivotal role in implementing digital and social media activations that engage healthcare professionals and elevate Medtronic’s innovative products and services. In this dynamic and collaborative role, you will provide support across the Australia/New Zealand (ANZ) region, utilizing your expertise in social media platforms, website development, email marketing, and analytics to execute impactful marketing campaigns aligned with campaign objectives. Your efforts will be instrumental in enhancing the visibility and success of Medtronic’s offerings within highly competitive and regulated markets. As a key and highly visible member of the team, you will report directly to the Digital & Social Media Manager, helping to shape how we connect with our audiences and drive meaningful business outcomes.

Primary Responsibilities

• Campaign Execution: Implement digital and social media activations for marketing campaigns targeting HCPs, ensuring alignment with brand guidelines and regulatory requirements.

• Channel Management: Manage Medtronic’s social media accounts and digital platforms, optimising content and engagement strategies to maximise reach and effectiveness.

• Content Optimisation: Work with internal teams and external vendors to share and implement best practices for optimizing content across digital and social media platforms.

• Analytics & Reporting: Monitor, analyze, and report on key performance metrics for digital and social media campaigns, providing actionable insights to improve future initiatives.

• Collaboration: Partner with operational units, cross-functional teams, and external agencies to brainstorm and execute social media and digital strategies that drive measurable business outcomes.

• Compliance: Ensure all digital and social media activities adhere to industry regulations, company policies, and local market requirements.

• Innovation: Stay up-to-date with the latest trends and best practices in digital marketing, social media, and healthcare communications to drive continuous improvement.

Required Qualifications

• 2+ years of relevant experience in digital marketing, or advanced degree with a minimum of 2 years relevant experience
• Proven experience in executing digital and social media activations, preferably within the healthcare or pharmaceutical industry.
• Proficiency in managing social media platforms, website content management systems, and email marketing tools, with preferred experience in LinkedIn, Meta, Eloqua/Marketing Cloud, Adobe Experience Manager, and Adobe Analytics.
• Project Management experience including managing stakeholder relationships, project timelines and budgets
• Native-level English required
• A team-first mindset, with the ability to manage multiple priorities in a fast-paced, matrixed environment

Preferred Qualifications

• Experience within Healthcare, MedTech, Medical Devices, Life Sciences, or B2B marketing environments.
• Knowledge of Adobe Experience Manager (AEM) or other website content management systems.

Physical Job Requirements

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position. 

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We are aware of phishing scams targeting job seekers. Please keep the following in mind:

Apply only through official Medtronic channels. All legitimate Medtronic recruiting communications come from approved Medtronic platforms and official @medtronic.com email addresses.

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If you have any questions, concerns regarding the authenticity of a communication alleged to have been made by or on behalf of Medtronic, please contact us immediately at AskHR@medtronic.com.

Benefits & Compensation

Medtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.

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Who We Are

We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.

Our Mission — to alleviate pain, restore health, and extend life — unites a global team of 95,000+ passionate people.

We are engineers at heart— putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.

What We Do

We change lives. Each team member, each day, helps to improve and redefine how the world treats the most pressing health conditions, from heart disease to diabetes. Our industry leadership comes from the passion and ingenuity of our people. That’s who we are. Working alongside one another, we use science, medicine, and a profound understanding of the human body to build extraordinary technologies that can transform lives.

We build extraordinary solutions as one team. With one Medtronic Mindset defining how we work. Speed and decisiveness run through our DNA. Diverse perspectives inspire our bold answers to any challenge that comes our way. And we deliver results the right way, breakthrough after patient breakthrough.

This life-changing career is yours to engineer. By bringing your ambitious ideas, unique perspective and contributions, you will…

• Build a better future, amplifying your impact on the causes that matter to you and the world

• Grow a career reflective of your passion and abilities

• Connect to a dynamic and inclusive culture that welcomes the challenge of life-long learning

How We Are Different

These commitments set our team apart from the rest:

Experiences that put people first. Respect for people is the hallmark of our humanity. It fuels our team to positively impact even a single life. And it means we put our people first at Medtronic as well, creating a culture of belonging and always pushing to get you the career-building resources you need.

Life-transforming technologies. No matter your role, you contribute to technologies that transform lives. What we build empowers patients to live life on their terms.

Better outcomes for our world. Here, it’s about more than the bottom line. Our Mission to improve human welfare drives us. We advance healthcare, society, and equity with every design, inside and outside our walls.

Insight-driven care. Fresh viewpoints. Cutting-edge AI, data, and automation. You're shaping the future of healthcare technology and defining the next generation of breakthroughs in care

It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.

For sales reps and other patient facing field employees, going into a healthcare setting is considered an essential function of the job and we expect our employees to comply with all credentialing requirements at the hospitals or clinics they support.

This employer participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here.

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