Digital Marketing Specialist

Job Description This is a remote position. Drive strategic decisions & optimize campaigns with KPI analysis. Partner with internal & external teams to execute impactful initiatives. Manage budget & demonstrate clear ROI for each project. Leverage diverse platforms like YouTube, social,traditional marketing, & Google Ads. Brainstorm, implement & manage innovative digital advertising campaigns. Address inquiries, refine campaigns based on data & provide regular performance updates. Analyze data to formulate new campaign strategies & educate clients on trends. Collaborate to establish best practices & develop creative solutions in the dynamic digital landscape. Continuously monitor campaign performance across channels & make adjustments. Deliver comprehensive monthly reports to clients, effectively communicating key metrics & insights. Requirements Bachelor's in Marketing, Communications, or related field (preferred). Exceptional written & verbal communication skills. Strong leadership potential & collaborative mindset. 3+ years of proven experience in managing multiple projects & priorities in a fast-paced environment. Strong knowledge of campaign optimization, best practices & various advertising formats (PPC, display, video). Data-savvy & tech-savvy (proficient in Microsoft Office Suite & industry-relevant software). Detail-oriented, adaptable, & agile. Team player & empathetic communicator.