Digital Marketing Specialist (Job ID: JOBBEN1EA)

IMPORTANT - Watch this quick Loom video on how to get hired: https://www.loom.com/share/345f776084e642ba99c24aabe40a67a0 C1 ENGLISH LEVEL IS REQUIRED, THE SELECTED CANDIDATE WILL BE SPEAKING STRICTLY IN ENGLISH DURING THEIR WHOLE SHIFT. PLEASE SUBMIT YOUR RESUME AND AUDIO RECORDING IN ENGLISH JOB TITLE Digital Marketing Specialist JOB ID JOBBEN1EA INDUSTRY Digital Marketing Agency LOCATION LATAM JOB STATUS Part Time (transition to Full Time) - 20 Hours per week WORK SCHEDULE Monday to Friday, within 8am and 5pm (Eastern Time) SALARY $10 to $11 Per hour TARGET START DATE ASAP ROLE OVERVIEW About the Client: The client is a dynamic agency founder launching a specialized digital marketing agency focused exclusively on the home services industry (HVAC, roofing, plumbing, and related contractors). The agency helps service providers scale by delivering high-performing lead-generation campaigns, paid media strategy, and marketing automation. Because the founder is focusing her efforts on sales, business development, and client acquisition, she needs a reliable, tech-savvy Marketing Specialist to take complete ownership of campaign setup, media buying, CRM automations, and operational workflows behind the scenes. About the Role: The Marketing Specialist will serve as the operational and technical backbone of the agency. You will be directly responsible for building, managing, and optimizing paid ad campaigns (Google & Meta) and marketing automations (GoHighLevel) for home service clients. During initial downtime, you will also play a key role in growing the agency itself by building internal lead-generation systems, managing the agency’s social media, and creating standard operating procedures (SOPs) to support long-term growth. Key Responsibilities Paid Media Execution: Build, launch, and manage Google Ads and Meta Ads campaigns designed to generate high-quality leads for home service clients. Automation & CRM Management: Build and optimize GoHighLevel workflows, lead pipelines, and automated customer follow-up sequences. Agency Internal Growth: Leverage open bandwidth to market and generate new client leads for the agency itself. Social Media & Content Support: Manage organic social channels and media assets for the agency’s internal brand. Process Standardization: Document repeatable marketing processes and build comprehensive SOPs to streamline client onboarding and agency operations. AI Tool Integration: Utilize AI platforms (such as Claude, Higgsfield, and Nana (Nano) Banana) to accelerate creative development and operational output. Qualifications & Skills Strong, hands-on experience managing Google Ads and Meta Ads campaigns . Proven experience building automations and managing workflows inside GoHighLevel . Digital marketing experience, ideally within the home services sector or local lead generation. Proficient with modern AI tools and eager to integrate AI into daily workflows. Strong written and spoken English communication skills with an independent problem-solving mindset. Comfortable starting part-time and scaling into a full-time role as client account volume expands. Tech Stack Google Ads Meta Ads GoHighLevel Claude Higgsfield Nano Banana Social media platforms Canva