Digital Product Manager (LABAS Brand)

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Position summary

The Digital Product Manager is responsible for driving the continuous digital development and enhancement of the LABAS brand touchpoints, including labas.lt website, mano.labas.lt self-service portal, and the mobile application.

In this role, you will bridge the gap between user experience, market insights, and technical execution. You will conduct market and competitor research, translate best UX practices into concrete digital solutions, create functional mockups, and define clear requirements for UX/UI designers, Front-End developers, and Product Owners to ensure smooth execution of technical improvements.

What you will do

• Manage and oversee all technical projects and digital improvements across the LABAS ecosystem (website, self-service web, and mobile app)

• Conduct competitor research, benchmark industry standards, and identify UX/UI optimization opportunities aligned with business goals

• Conceptualize new features and user flows by creating preliminary wireframes and functional mockups

• Write clear, detailed product requirements and user stories for UX/UI designers and Front-End developers

• Collaborate closely with Product Owners (POs) on larger cross-functional initiatives to transfer requirements, align priorities, and plan development resources

• Monitor digital channel performance, analyze user behavior metrics, and initiate data-driven improvements

• Ensure seamless end-to-end execution and high quality of released digital features

What we expect

• 2+ years of experience as a Digital Product Manager, Product Owner, or E-commerce Project Manager in digital channels (web, mobile apps, self-service portals)

• Proven track record of managing digital product backlogs, writing technical/UX requirements, and delivering user-centric digital enhancements

• Hands-on experience with wireframing and prototyping tools (e.g., Figma, Miro, Balsamiq or similar) to create functional mockups

• Solid understanding of modern Web & App development processes, UX/UI best practices, and Front-End capabilities/limitations

• Strong analytical skills and ability to perform benchmark/competitor research

• Excellent cross-functional communication and stakeholder management skills (collaborating with developers, designers, and POs)

• Professional proficiency in English and Lithuanian

Preferred Qualifications:

• Experience in telecommunications, fintech, e-commerce, or high-traffic mobile application management

• Familiarity with Agile/Scrum methodologies and project management tools (e.g., Jira, Confluence)

• Background in data analytics tools (e.g., Google Analytics, Hotjar) to validate feature performance

What we offer

• Personal phone with an unlimited plan, 5G home internet, Go3, and Netflix

• Discounts on BITĖ services and devices for you and your family

• Private health and accident insurance

• BITĖ contributions to your third pillar pension (fully covered by the company, with no impact on your salary)

• Extra BITĖ vacation days and a day off on your birthday

• Flexible hybrid setup: 4 days in our Vilnius office, 1 day remote

• Support for your growth through mentoring and a talent program

• An annual budget you can use at Akropolis, Wolt, Lemon Gym, pet health plans, and more

• Exclusive BITĖ events such as the annual company gathering, summer party, and many other surprising activities

• Trips abroad after reaching yearly goals - we celebrate wins in Barcelona, Amsterdam, or Antalya
  

Gross salary for this position: 3000-4000 EUR/month, plus additional bonuses.

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