Director of Growth

Job Description:

Director of Growth

Role Overview

Gladstone is seeking a Director of Growth to lead the development of a world-class go-to-market capability that supports the company’s next phase of growth across our brands.

Working closely with the Executive Leadership Team, the Director of Growth will connect Product, Technology, Commercial and Customer Success through a common go-to-market operating model. The role will focus on improving customer acquisition, product adoption, retention, expansion and long-term customer value.

This is a strategic and hands-on leadership role, combining commercial thinking, customer insight, data, AI and technology to improve business performance and strengthen Gladstone’s market position.

Mission

To transform customer insight, product innovation and commercial intelligence into predictable, measurable and sustainable business growth across the brands.

Key Responsibilities

Go-to-Market Strategy

The Director of Growth will develop and continually evolve Gladstone’s go-to-market strategy, ensuring the business has clear target markets, customer segments and ideal customer profiles.

The role will create repeatable frameworks for launching new products and services, align Product, Marketing, Sales and Customer Success around shared commercial goals, and identify new routes to market and growth opportunities.

Product Positioning and Commercialisation across our brands

The role will lead the development of clear and compelling product positioning, value propositions and messaging frameworks across Gladstone’s products and services.

The Director of Growth will support product launch planning, market and competitor analysis, pricing and packaging decisions, and commercial proposition development. A key focus will be improving product adoption through stronger market communication and customer understanding.

Demand Generation and Customer Growth (Fisikal and Nova)

The Director of Growth will build scalable demand generation programmes that increase Gladstone’s marketing contribution to pipeline and revenue.

This will include improving digital acquisition strategies, strengthening marketing performance across channels, improving customer onboarding and activation, and increasing customer engagement, retention, advocacy and lifetime value.

Revenue Operations and Commercial Analytics

The role will work with Revenue Operations to establish a single source of truth for commercial reporting, supported by executive dashboards, KPI frameworks and improved CRM governance.

The Director of Growth will standardise commercial performance measurement, improve forecasting and attribution, and use AI and automation to improve decision-making, productivity and operational efficiency.

Customer and Market Insight

The Director of Growth will develop a structured customer insight programme, building effective feedback loops between customers, Product and Commercial teams.

The role will analyse market trends, competitor activity and customer data to identify opportunities and support strategic decision-making with evidence-based recommendations.

Leadership and Capability Development

The Director of Growth will build and lead a high-performing Growth function, developing best practice across product marketing, demand generation, customer insight and revenue operations.

They will champion AI, automation and modern go-to-market practices, while fostering a culture of accountability, collaboration and continuous improvement.

Key Performance Indicators

Success in the role will be measured across commercial, operational and strategic outcomes, including:

• Sustainable Annual Recurring Revenue growth
• Increased contribution to pipeline and revenue
• Improved customer acquisition efficiency
• Increased customer retention and expansion revenue
• Growth in customer lifetime value
• Improved return on commercial investment
• Adoption of a consistent go-to-market operating model
• Improved commercial reporting and forecasting accuracy
• Enhanced CRM data quality, governance and automation
• Stronger alignment across Product, Marketing, Sales and Customer Success
• Increased productivity through AI and automation
• Stronger product launch performance
• Improved market positioning and brand consideration
• Faster execution of commercial initiatives
• Greater use of customer insight in strategic decision-making

Experience and Skills

The successful candidate will bring significant leadership experience in Growth, Go-to-Market, Commercial or Marketing leadership within a SaaS or technology business.

They will have a proven track record of scaling recurring revenue businesses and building high-performing demand generation, product marketing and commercial growth functions.

The role requires a strong understanding of subscription and recurring revenue models, customer acquisition and retention, CRM and marketing automation platforms, commercial analytics, Revenue Operations and AI-enabled commercial processes.

Experience partnering with executive leadership teams to shape strategy and deliver measurable business growth will be essential.

Leadership Capabilities

The successful candidate will be commercially driven, strategic and highly operational. They will be confident using data to support decision-making and comfortable leading change across multiple business functions.

They will be an excellent communicator and influencer, able to bring teams together around shared commercial objectives and build trust across Product, Technology, Commercial and Customer Success.

They will also have the ability to build high-performing teams and develop the capability Gladstone needs to scale effectively.

Personal Attributes

Gladstone is looking for someone who is:

• Curious and innovative
• Customer focused
• Results driven
• Collaborative
• Action oriented
• Resilient
• Ambitious
• Committed to continuous improvement

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More About Jonas Software:

Jonas Software is a leading provider of enterprise management software solutions, serving a wide range of vertical markets including hospitality, healthcare, construction, education, personal care, fitness, leisure, moving and legal services, to name a few. Within these markets, Jonas is comprised of over 65 distinct brands, each a respected leader in its domain.

Jonas’ vision is to be the branded global leader across these verticals and to be recognized by customers and industry stakeholders as the trusted provider of “Software for Life.” We are committed to technology, product innovation, quality, and exceptional customer service.

Jonas Software supports over 60,000 customers in more than 30 countries. We employ over 6,000 skilled professionals, including industry experts and technology specialists. Across our broader network, we support a global workforce of more than 30,000 employees.

Headquartered in Canada, Jonas Software has a global footprint with offices around the world. We’re a 100% owned subsidiary of Constellation Software Inc., based in Toronto, publicly listed on the TSX (CSU.TO), and a member of the S&P/TSX 60 Index.

IS THIS YOU?

About Us

At Vesta, we have long realised that our greatest asset is our employee base. As such we strive to provide our team with a fantastic working environment and an enriching career, which we know will translate into world-class service to our valued clients. This allows Vesta Software Group to maintain and extend our lead as the premier software and services provider in each of our markets. If being part of a growing organization that moves at a fast pace and constantly strives to get better each and every day is what you are looking for, then we want to hear from you. Everyone has heard the sports analogy “to be the best, you have to beat the best”; well at Vesta Software Group we have tweaked that slightly to fit vertical market software. We believe to be the best you have to hire and retain the best!!!

Vesta Software Group is an Equal Opportunity Employer.

If you need accommodation for a disability at any stage of the application process or want more information on our accommodation policies, contact recruitment at careers@jonashr.com

Vesta Software Group is part of a CSI group of companies.