DTC Creator Affiliate Manager

DTC CREATOR AFFILIATE MANAGER

Location: Remote (TBC)

Job Type: Full Time (TBC)

Work Hours: PST

Overview

A creator-commerce agency is hiring a hands-on DTC Creator Affiliate Manager to build and run creator programs that drive sales for its brand clients. You'll own the work from recruitment and onboarding through ongoing engagement, reporting, and improvement, turning creator interest into active partnerships and measurable revenue. This is an individual-contributor role focused on creator-led commerce that converts on a brand's own website, including subscription businesses, working closely with affiliate, influencer, Amazon, client-service, and operations colleagues across platforms such as Social Snowball, ShopMy, LTK, Impact, and Superfiliate.

Core Focus

- Building targeted creator pipelines and turning new creators into productive, revenue-driving partners
- Managing the full creator lifecycle: onboarding, seeding, communication, campaigns, and repeat collaboration
- Reactivating dormant creator rosters through tested offers and small-cohort experiments
- Operating creator-affiliate platforms, with accurate links, codes, commissions, attribution, and payouts
- Reporting on activation, revenue, and acquisition cost, and turning findings into clear recommendations

Responsibilities

Creator Recruitment & Relationships

- Build a targeted creator pipeline, vet audience and brand fit, write personalised outreach, and manage follow-ups
- Own onboarding through product education, samples, links, codes, first content, and first sale
- Be the day-to-day creator contact, sharing briefs, hooks, offers, launch calendars, and newsletters, and coordinating seeding and fulfilment

Program & Platform Operations

- Manage applications, roster hygiene, segmentation, campaigns, links, codes, and approved commission terms
- Audit existing rosters, segment inactive creators, and test reactivation offers with small cohorts before scaling
- Support platform onboarding or transitions, and validate attribution and commission rules (including subscription renewals) and payouts with technical and finance owners

Performance & Client Delivery

- Track creators from recruitment through posting and attributed sales, reporting on activation, orders, revenue, acquisition cost, and creator earnings
- Turn findings into recommendations on creators, offers, commissions, and campaign timing, and bring concise updates, risks, and next steps to client discussions
- Document campaign terms, deliverables, and usage rights, align with DTC, Amazon, and influencer colleagues, and help build practical playbooks

Must-Haves

- Hands-on experience operating creator-affiliate or performance-led influencer programs for ecommerce brands, with evidence of results
- Experience managing the creator lifecycle beyond outreach: onboarding, seeding, communication, and performance improvement
- Practical experience with at least one creator-affiliate platform (Social Snowball strongly preferred) and the ability to learn others quickly
- A clear understanding of links, discount codes, attribution, and commission structures and how they connect to ecommerce results
- Strong creator-facing writing and relationship skills, plus confidence with spreadsheets, platform reporting, and CRM-style records

Nice-to-Haves

- ShopMy, LTK, Impact, Superfiliate, or Shopify Collabs experience
- Subscription ecommerce and attribution or commission rules for repeat orders
- Reactivating a large dormant creator roster or building an ongoing creator community
- Amazon Creator Connections or Levanta, and collaboration across DTC and marketplace teams
- Agency experience, content licensing, approved paid amplification, or creator compliance workflows

Tools

- Social Snowball
- ShopMy
- LTK
- Impact
- Superfiliate
- Shopify / Shopify Collabs
- Google Sheets / Excel
- CRM and approved automation tools

Success in This Role

Success means every client has an organised, actively managed creator program with reliable onboarding and consistent communication. New creators quickly become productive partners, dormant creators re-engage, and strong performers keep contributing. Tracking, commission, and payout issues are spotted and resolved promptly, reporting clearly connects creator activity to commercial outcomes, and the team has a repeatable delivery process with a realistic view of capacity and targets agreed for each client's model and starting point.