Dynamics 365 Functional Analyst

Role: Microsoft Dynamics 365 Functional Analyst Location: South Wales, UK Salary: £46,000 per annum + annual bonus Details We are looking for an experienced Dynamics 365 CRM professional to help shape, develop and optimise a large-scale global D365 environment. This role requires proven, hands-on D365 CRM experience configuration, workflows, automations and functional ownership are at the core of the work. Youll join a global organisation operating across 12 business units, supporting 650+ users, and running the latest release of Dynamics 365 CRM. The work is 80% configuration and enhancement and 20% escalated support, as frontline queries are handled by the service desk. This is a fully remote role with approximately four planned trips per year. The organisation welcomes applicants from all backgrounds and is committed to inclusive, fair hiring. Job Responsibilities Configure Dynamics 365 CRM entities, forms, dashboards, business rules, workflows and automations. Translate business requirements into scalable, well-structured CRM solutions. Manage user access, permissions and data structures including master data and product/contract configuration. Investigate and resolve escalated CRM issues including integrations and data integrity concerns. Work with developers, vendors and third parties on technical enhancements and improvements. Reduce manual tasks through automation, integrations and smart CRM design. Deliver training sessions and create user documentation to support adoption. Act as a key point of contact for CRM queries, improvements and guidance. Monitor system health, data quality, performance and adoption analytics. Test, document and deploy CRM changes using structured release processes. Support integrations including Experlogix SmartFlows, ClickDimensions and external web forms. Develop prompts, templates and use cases as part of the global Copilot rollout. Contribute to wider CRM and data initiatives to streamline and standardise processes across the group. Technology Environment Microsoft Dynamics 365 CRM (latest release) Experlogix SmartFlows (automation & document generation) ClickDimensions (marketing automation) External web form integrations with D365 Power Platform including Power Automate Three data centres across the US, Europe and Southeast Asia Essential Experience Hands-on experience with Microsoft Dynamics 365 CRM (mandatory) Configuration, customisation and workflow/automation design Experience in 2nd line support or as an advanced CRM super user Understanding of master data structures Understanding of change management and structured release processes Experience with data transfer tools Strong analytical and problem-solving skills Nice to Have C# or JavaScript SQL or SSRS Microsoft Copilot Experience with CRM-related integrations Why Join? Work on a large-scale Dynamics 365 ecosystem across 12 business units and 650+ users. Lead and influence the global Copilot rollout. Focus on configuration and meaningful improvements not endless support tickets. Fully remote with genuine flexibility. Partner with teams across different regions, cultures and operating models. Stable, secure environment with a long-term focus on continuous enhancement. Organisation invested in automation, integration and smarter working. Salary & Benefits £46,000 per annum Bonus up to 15% 24 days holiday + bank holidays Pension: 5% employer / 4% employee Life assurance (4x salary) Cycle to work scheme Retailer discount platform Employee Assistance Programme Annual pay review Fully remote working with occasional planned travel How to Apply For immediate consideration, please send your CV today. If youd like a confidential conversation before applying, feel free to get in touch.