Email Marketing Specialist

Job Description Email Marketing Specialist Our client is looking for a Junior to Mid-Level CRM Specialist to support a portfolio of design-led brands, primarily using Klaviyo. This is a hands-on role for someone who can combine strong visual judgement, copywriting skills, and analytical thinking. The successful candidate will be responsible for taking email campaigns from brief through to build, segmentation, scheduling, and performance reporting. Key Responsibilities Create and schedule approximately 6–8 email campaigns per week across multiple brands. Design and build emails in Klaviyo , following each brand’s individual visual identity and guidelines. Ensure emails feel considered and on-brand, with a strong understanding of layout, typography, imagery, and hierarchy. Write and/or refine compelling, brand-appropriate email copy, subject lines and CTAs. Segment audiences appropriately based on customer behaviour, engagement and the objective of each campaign. Schedule campaigns and carry out appropriate checks before sending. Review campaign performance including open rates, click rates, conversion, revenue and engagement. Share clear, concise reporting on performance and identify opportunities to improve future campaigns. Support ongoing testing and optimisation of creative, messaging, segmentation and send strategy. What Our Client Is Looking For Junior to mid-level CRM/email marketing experience. Hands-on experience using Klaviyo is essential . A strong eye for design and the ability to work confidently within different brand identities. Comfortable building polished emails from supplied brand assets and creative direction. Strong copywriting and editing skills. Good understanding of CRM segmentation and audience targeting. Confident interpreting campaign data and turning it into useful insights. Highly organised and able to manage campaigns across several brands simultaneously. Detail-oriented, particularly around links, formatting, audience selection and scheduling. The Role Approximately 6–8 email campaigns per week Remote Working across a range of design-led brands The ideal candidate sits comfortably between creative and analytical — someone who cares deeply about how an email looks and reads, but is equally interested in who receives it, how it performs, and what can be learned from the results.