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Email Marketing Specialist

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Probably Worldwide
Work type
Remote
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We’re looking for an Email Marketing Specialist who knows how to turn email into a genuine growth and retention channel for eCommerce brands.

This is a hands-on role covering Klaviyo campaigns, lifecycle flows, segmentation, testing, QA, copywriting, and performance optimization across multiple DTC/eCommerce clients.

Previous experience working in an Email Marketing or Performance Marketing Agency is required. You should be comfortable managing email marketing across multiple brands and working within an agency environment with deadlines, client priorities, and performance targets.

What You’ll Own

  • Build and schedule 2–3 email campaigns per client each week in Klaviyo

  • Write persuasive, on-brand copy for campaigns and lifecycle flows

  • Build and maintain Welcome, Abandonment, Post-Purchase, Winback, and advanced segmentation flows

  • Set up and QA automations, filters, splits, and A/B tests

  • Manage segmentation, suppression logic, list hygiene, and SMS compliance

  • Monitor opens, clicks, conversions, revenue, LTV, and retention performance

  • Analyze campaign and flow performance and identify opportunities for optimization

  • Work closely with Account Managers, Designers, and other marketing specialists

  • Manage multiple client accounts and competing deadlines in an agency environment

What You’ll Bring

  • 3+ years of hands-on email marketing experience

  • Previous experience working in an Email Marketing or Performance Marketing Agency is required

  • Strong experience working with eCommerce/DTC brands

  • Strong Klaviyo experience across campaigns, flows, segmentation, and deliverability

  • Strong email copywriting skills with a relevant portfolio

  • Experience managing email lists of 10,000+ subscribers

  • Understanding of LTV, repeat rate, and cohort analysis

  • Strong attention to detail and QA discipline

  • Excellent written and spoken English

  • Able to work independently and manage multiple deadlines

  • Working knowledge of CAN-SPAM and GDPR

  • Fast, reliable internet connection

The Ideal Candidate

You’re not just someone who can build an email in Klaviyo. You understand why a campaign or flow should be built, how it fits into the customer lifecycle, and how to use performance data to make the next send better.

You’ve worked in an agency environment, understand how to support multiple eCommerce brands, and can balance strategy, copy, execution, QA, and performance.

Ready to Make Email a Growth Channel?

If you can write copy that gets attention, build campaigns that convert, and use data to improve what comes next, we’d love to hear from you.

Apply now and include your email copywriting portfolio.

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