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Global Account Director (f/m/d) - Retail

Hiring from
Germany
Work type
Hybrid
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What you'll bring

You bring over ten years in complex enterprise software or IT solution sales. You have deep retail industry knowledge and hands-on experience in cloud business — including cloud transformation programs and public cloud deployments. You have closed large subscription-based transactions and led lengthy, multi-stakeholder sales campaigns across multiple markets. Financial acumen shapes how you structure renewals, expansions, and up-sells.

You lead global account teams across countries and business units. Team performance management comes naturally to you: you coordinate virtual, cross-functional teams and keep them aligned to shared objectives. You communicate with executive presence in both German and English — additional language skills are a plus. Emotional intelligence guides your stakeholder interactions. You navigate complex, global organisations with clarity and build long-term customer relationships that hold under pressure.

AI is central to how you work. You apply agentic AI in your day-to-day practice — from account research to pipeline analysis. You understand context engineering and structure your AI inputs to produce outputs that are accurate, relevant, and ready to use. You assess AI output quality before it reaches customers or colleagues.

  • 10+ years in complex enterprise software or IT solution sales
  • Deep retail industry knowledge and cloud business experience
  • Proven ability to lead global account teams across countries and lines of business
  • Strong negotiation skills in subscription-based sales, renewals, and expansions
  • Full working proficiency in German and English; additional languages are an advantage

What you'll build

You are the end-to-end account owner for a strategic global retail account. You develop and execute an account plan that drives business transformation for the customer. You set clear growth targets and work consistently to meet and exceed them.

You build trusted relationships at all levels of the customer organisation. You develop deep understanding of their cloud strategy, technology landscape, and competitive priorities. You use that insight to position SAP's cloud solutions where they create measurable value. Customer engagement is the foundation of every deal — and AI value selling is how you bring SAP's AI capabilities into those conversations. You guide customers in building AI adoption capability and demonstrate what AI-driven transformation looks like in practice.

You manage the pipeline with discipline. You run white space analyses and act on up-sell and cross-sell opportunities across the account. You orchestrate cross-functional teams — marketing, inside sales, and partner channels — applying AI-assisted approaches to accelerate sales qualification, preparation, and execution. You maintain full CRM accuracy at all times.

  • Develop and own the strategic account plan for a global retail customer
  • Lead cloud strategy conversations and position SAP solutions as a core transformation driver
  • Manage and coordinate virtual global account teams across countries and business units
  • Drive AI adoption capability and deliver AI value selling in every customer engagement
  • Maintain pipeline integrity and CRM accuracy at all times

Where you belong

You join SAP's Global Retail Account team — a group with deep SAP solution expertise and a clear focus on large, complex customer relationships across borders. The team works directly with SAP leadership, industry specialists, and product management to shape strategic engagements at global scale.

Your work spans markets and business units. You operate where strategy meets execution, influencing how major retail organisations adopt and use SAP technology. Decisions here carry real weight — for the customer and for SAP's position in the retail industry.

The team values strategic thinking, shared accountability, and direct collaboration. Colleagues bring different expertise and backgrounds — and the work benefits from that range. If you want to operate at the highest level of global account engagement, with real scope and real impact, this is where you belong.

About SAP
With a global network of customers, partners, employees, and thought leaders, SAP helps the world run better and improves people’s lives.
As a leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience.

We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.
SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.
Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.

AI Usage in the Recruitment Process
For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process.
Please note that any violation of these guidelines may result in disqualification from the hiring process.

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