Global Head of eCommerce

Through it all, we are measured by the purest of passions, a love of horses. This unspoken bond between human and horse guides everything we do. For over 40 years, this simple truth has been Horseware Ireland’s guiding inspiration. It has helped us to always deliver high performance, beautiful and sustainable products that last.

It was 1985 when Horseware Ireland created our now iconic Rambo Original horse rug, sparking a design revolution that redefined innovation within the equine industry. We forged a path that would grow across geographies, span generations, and make Horseware Ireland the world’s leading equestrian brand in horse rugs and equine products, selling to over 70 countries worldwide, with more than 400 employees.

Today, more than ever, we continue to challenge what is possible and re-imagine new ways of fulfilling our mission to Make Life Better.

Role Overview:

The Global Head of eCommerce is responsible for defining and executing a comprehensive global eCommerce strategy that supports growth across all commercial channels, brands, and regions. This role owns the vision, roadmap, and performance of a multi-site, multi-brand, and multi-channel eCommerce ecosystem, ensuring scalability, consistency, and commercial impact worldwide. Reporting into the Chief Commercial Officer, this role partners closely with marketing, sales, IT, product, finance, and regional leaders to deliver a unified eCommerce platform that serves direct-to-consumer, wholesale, marketplace, and emerging digital commerce models.

Key Responsibilities:

Strategy and Leadership

• Develop and own the global eCommerce vision, strategy, and multi-year roadmap aligned with overall commercial and brand objectives
• Establish global eCommerce standards, operating models, and governance while enabling regional flexibility where required
• Lead and mentor the global and regional eCommerce teams, fostering a performance driven, customer centric culture
• Lead annual planning, budgeting, and forecasting for global eCommerce
• Recruit, develop, and retain top eCommerce talent
• Drive operational excellence, documentation, and process improvement across the eCommerce organization

Platform and Technology Oversight

• Direct the development, roll out, and ongoing optimization of a scalable, multi-site, multi-brand eCommerce platform serving all commercial channels
• Oversee platform architecture, integrations, agency relationships, and vendor partnerships (eCommerce platforms, ERP, CRM, PIM, CMS, analytics, payments, logistics)
• Ensure platform reliability, security, performance, and compliance with global data privacy and regulatory requirements
• Drive continuous improvement through new features, tools, and emerging eCommerce technologies

Commercial and Channel Enablement

• Enable eCommerce capabilities across direct-to-consumer, wholesale, marketplace, and partner channels, ensuring alignment with global pricing, promotions, and channel strategies
• Collaborate with sales and marketing to support omni-channel experiences and minimize channel conflict
• Foster and guide global best practices for merchandising, conversion optimization, content, and digital merchandising standards

Performance and Analytics

• Own global eCommerce key performance indicators, including revenue, conversion, traffic, average order value, customer acquisition, retention, and profitability
• Establish data-driven decision-making through dashboards, reporting, and insights across regions and brands
• Identify growth opportunities and operational efficiencies through analytics and experimentation
• Stay current on eCommerce trends, competitive landscapes, and emerging technologies

Cross-Functional Collaboration

• Partner with marketing on acquisition, life cycle marketing, personalization, and brand execution
• Work with IT and product teams to align eCommerce priorities with broader digital and technology roadmaps
• Collaborate with finance on forecasting, budgeting, return on investment analysis, and commercial performance
• Support regional teams with tools, frameworks, and guidance to execute locally while maintaining global consistency

Governance, Risk, and Standards

• Define and enforce global eCommerce policies, standards, and best practices
• Ensure compliance with legal, tax, privacy, accessibility, and security requirements across markets
• Manage eCommerce budgets, investment prioritization, and vendor contracts

Qualifications and Skills:

• Bachelor’s degree in Business, Marketing, Communications, or a related field
• 7+ years of eCommerce management experience, with 5+ years of experience in launching and operating direct-to-consumer websites
• Deep hands on experience with eCommerce platforms and global payment solutions
• Demonstrated excellence in project management as well as people management, motivation, and leadership
• Strong knowledge of successful commerce-driven digital marketing activities

Summary of the Benefits:

• Competitive salary commensurate with role and experience.
• Hybrid working
• 25 days basic annual leave pro-rata
• Sick leave entitlement
• Free Onsite Parking
• Company pension scheme
• Healthcare
• Health screening
• Life Assurance
• Learning and Development opportunities
• EAP- Employee Assistance Programme
• Maternity, paternity, and adoptive leave
• Learning, education, and training support
• Discount on Horseware products

Please note that the benefits outlined are subject to change based on organization decision.

Horseware is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, colour, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability, neurodiversity, or any other protected classification by local laws.