Growth Engineer

Bupa Türkiye serves as an integrated healthcare services company in line with Bupa's growth strategy in the field of healthcare in Türkiye in parallel to Bupa's global vision.

With the goal of becoming Türkiye's most customer-centric healthcare company with a sustainable approach, Bupa offers the right solutions to its customers, providing them with a positive experience and enabling them and their families to look to the future with confidence.

Bupa focuses on the growth of the sector in Türkiye, developing practices that support both social integrated health awareness and healthy living with different approaches, and delivering its products and services to all segments of society.

We’re looking for a Growth Engineer to lead the development and execution of high-impact initiatives across B2B and B2B2C network ecosystems, as well as our B2C channels. This role blends product thinking, data fluency, and technical experimentation to unlock scalable growth opportunities — from partner-driven ecosystems (B2B/B2B2C) to digital journeys (B2C) — through data, experimentation, and automation.

Qualifications:

• 4+ years in a Growth Engineering, Growth Analytics role with experience in creating high performing multidimensional growth strategies in B2B, B2B2C, B2C contexts.
• Deep understanding of network-based growth models, referral mechanics, and partner/channel dynamics
• Highly analytical thinker with hands-on experience with SQL, data visualization tools. (Python or R nice to have). Ability to translate data into strategic actions
• A test-and-learn mindset, with familiarity in experimentation frameworks (A/B testing, cohort analysis), growth iteration cycles, and CRM/marketing automation tools
• Experience in defining, tracking, and optimizing Growth KPIs, and applying Behavioral Customer Analytics to identify insights
• Strong understanding of Digitalization processes and the ability to connect technology, data, and business needs to enable scalable growth.
• Comfortable preparing and delivering presentations to senior leadership, aligning with executive timelines, and preparing insights for high-level strategic discussions
• Ability to work collaboratively across technical and commercial teams
• Excellent verbal and written skills in English

Job Description:

Define the Growth Roadmap Across B2B, B2B2C, B2C Channels

• Identify and prioritize growth opportunities by leveraging partner networks, ecosystems, and affinity models. Apply growth topologies (e.g., acquisition, activation, retention) to structure scalable initiatives.

Lead Execution & Delivery

• Drive the end-to-end implementation of growth programs—from MVP to rollout—working cross-functionally with product, engineering, sales, and marketing teams. Use data-driven iteration cycles to deliver measurable business impact.

Turn Network Data Into Growth Loops

• Analyze partner, supplier, and customer data to identify high-leverage growth loops and sales motions across the B2B2C funnel. Build and refine scalable acquisition and engagement engines. Develop automated dashboards and insights pipelines to connect ecosystem data with growth KPIs.

Build and Test Experiments

• Rapidly prototype experiments to validate new distribution channels, referral mechanics, and co-branded value propositions with partners. Measure and interpret experiment performance using behavioral and funnel analytics.

Optimize the Partner Experience

• Collaborate with commercial and product teams to improve the UX, integration paths, and monetization potential of partner-facing and partner-enabled journeys. Leverage digital tools and automation to enhance engagement, streamline processes, and create scalable digital customer experiences.

What Awaits You at Bupa?

• A transparent, supportive, and trust-based work environment: A strong culture where teams believe in the same purpose, support each other, and succeed together
• People and culture-driven flexible working model: Hybrid, remote, and in-office options aligned with global ways of working
• Your health—and your loved ones’—matters to us: Employer-sponsored retirement plan, private health insurance covering family members, and personal accident insurance
• Time for yourself: Birthday leave
• Everyday support: Transportation and meal allowance
• Flexible benefits tailored to your needs: Access to the senCard Flexi benefits world
• Digital health solutions: Access your health anytime, anywhere with Blua
• Continuous learning opportunities: A growth journey supported by Bupa Academy
• A holistic wellbeing approach: Viva Wellbeing programs supporting your physical, mental, social, and environmental wellbeing
• An active lifestyle: Opportunity to join sports teams across different branches
• Communities that bring us together: Opportunities to join initiatives such as our Book Club and connect with colleagues around shared interests
• We celebrate success together: Your contributions are recognized and celebrated globally through the Best of Bupa award program
• Creating a better world together: Opportunities to take part in social impact and volunteering projects